April 6, 2018
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High-Profile Companies to Create New Network Scholastic, NBC Universal, Corus Entertainment, and Classic Media/Big Idea arejoining forces with the national TV distribution systems of ION Media Networks,NBC, and Telemundo to form "Smart Place for Kids," a new 24/7 digital broadcastchildren's network featuring bilingual content for all children. The newnetwork is due to launch the first Saturday in September and will include IONMedia Network's analog television network plus utilize the digital multicastingcapacity of the ION Media Network's group of television stations; dedicatedSaturday morning time periods on NBC; airtime on Telemundo; a branded Website;and VOD services. ION Media Networks is 51 percent owner of the new network,with the content partners having equal equity interests in the remaining 49percent. Classic Media/Big Idea, Scholastic Media; Corus Entertainment'ssubsidiary, Nelvana; and NBC Universal together will contribute more than 1,000half-hours of children's programming in addition to one original series fromeach company per year. Target Bull's-Eye Goes Couture Brand Central LLC and trend retailer Intuition launched a new fashioncollection called Targ |
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