Branded Products

The latest licensed products, partnerships and brand collaboration news from the world’s biggest corporations, conglomerates and household names.

emoji x Caravanserai
Branded Products
Emoji Appoints Caravanserai as Licensing Agent for ItalyEmoji Appoints Caravanserai as Licensing Agent for Italy

The agency already represents the emoji brand in Iberia.

byLicense Global
Jan 24, 2025
|
1 Min Read
The Funseekers Collection, AirAsia, American Tourister
Corporate Brands
AirAsia Brand Announces Licensing Partnership with American Tourister to Unveil The Funseekers CollectionAirAsia Brand Announces Licensing Partnership with American Tourister to Unveil The Funseekers Collection
byLicense Global
Jan 21, 2025
1 Min Read
John Deere prioritizes agriculture and agriculture innovation
Sponsored Content
Growing with Purpose: John Deere’s Licensing Programs Aim to Expand Reach and Instill Positive Values WorldwideGrowing with Purpose: John Deere’s Licensing Programs Aim to Expand Reach and Instill Positive Values Worldwide
byAlex Markovich
Dec 9, 2024
1 Min Read
thumbnail
Sponsored Content
Nostalgia Trend Brings Back Iconic '80s Toy: MadballsNostalgia Trend Brings Back Iconic '80s Toy: Madballs
byAlex Markovich
Dec 2, 2024
1 Min Read
Tommy Bahama x Club Car Special-Edition Onward Car
Branded Products
Tommy Bahama and Club Car Special-Edition Onward Car LaunchesTommy Bahama and Club Car Special-Edition Onward Car Launches
byLicense Global
Aug 30, 2024
1 Min Read
Crayola and S'well collaboration.
Corporate Brands
S’well and Crayola Collaborate on Limited Edition Water Bottle CollectionS’well and Crayola Collaborate on Limited Edition Water Bottle Collection
byLicense Global
Aug 23, 2024
1 Min Read
Margaritaville Lizard Bobblehead
Branded Products
Margaritaville Shark, Lizard Bobbleheads unveiled in honor of Jimmy Buffett
Margaritaville Shark, Lizard Bobbleheads unveiled in honor of Jimmy Buffett
Aug 23, 2024
|
1 Min Read
byLicense Global
Bioworld’s “Naruto” back-to-school water bottle, backpack and lunch bag.
Lifestyle
Bioworld’s Secret Sauce
Bioworld’s Secret Sauce
Aug 23, 2024
|
1 Min Read
byAlex Markovich., Content Editor
GennComm and Logo Woman partner.
Corporate Brands
GennComm Announces Strategic Partnership with Logo Woman
GennComm Announces Strategic Partnership with Logo Woman
Aug 22, 2024
|
1 Min Read
byLicense Global
Deadpool and Wolverine Collection, Rubies Masquerade
Sponsored Content
The Dominant Player in the Licensed Costume Space
The Dominant Player in the Licensed Costume Space
Aug 5, 2024
|
1 Min Read
byAlex Markovich, Sponsored Content Editor
Reebok x Focus Brands
Branded Products
Focus Brands Signs with Reebok
Focus Brands Signs with Reebok
Jul 25, 2024
|
1 Min Read
byLicense Global
Stanley Black & Decker Junior Carpenter dress up set
Corporate Brands
Special Report: How Licensing can Enhance the Consumer Connection with Corporate Brands
How Licensing can Enhance the Consumer Connection with Corporate Brands
Jun 6, 2024
|
1 Min Read
byJane Neal, Content Editor
My Little Pony x Beauty Creations Cosmetics.
Beauty & Cosmetics
Beauty Creations Cosmetics, Hasbro Launch My Little Pony Collection
Beauty Creations Cosmetics, Hasbro Launch My Little Pony Collection
May 22, 2024
|
1 Min Read
byLicense Global
Eggo Fully Loaded Kicks.
Branded Products
Eggo Launches Protein-Packed Waffles and SRGN Sneakers to Match
Eggo Launches Protein-Packed Waffles and SRGN Sneakers to Match
May 14, 2024
|
1 Min Read
Minecraft.
Entertainment
Minecraft Celebrates 15 Years
Minecraft Celebrates 15 Years
May 13, 2024
|
1 Min Read
byLicense Global
UFC Games Global.
Branded Products
Games Global Signs Exclusive Partnership with UFC
Games Global Signs Exclusive Partnership with UFC
May 10, 2024
|
1 Min Read
byLicense Global
Branded Products
Kraft Heinz and Iscream Unveil Plush Collection at IT’SUGAR
Kraft Heinz and Iscream Unveil Plush Collection at IT’SUGAR
May 2, 2024
|
1 Min Read
byLicense Global
Tastykake Garfield products.
Food & Beverage
Tastykake Unveils Limited-Edition Products, Packaging Inspired by ‘The Garfield Movie’
Tastykake Unveils Limited-Edition Products, Packaging Inspired by ‘The Garfield Movie’
May 1, 2024
|
1 Min Read
byLicense Global
Josh Abbott.
Food & Beverage
Josh Abbott and DQ Announce New Collaboration
Josh Abbott and DQ Announce New Collaboration
Apr 30, 2024
|
1 Min Read
byLicense Global
"Yu-Gi-Oh!" computer accessories.
Branded Products
Tech-Savvy YuGiOh Fans Drive Demand for Computer Gear
Tech-Savvy YuGiOh Fans Drive Demand for Computer Gear
Apr 29, 2024
|
1 Min Read
byLicense Global
Ani-May 2024.
Entertainment
Crunchyroll Announces Global Ani-May 2024 Celebrations
Crunchyroll Announces Global Ani-May 2024 Celebrations
Apr 29, 2024
|
1 Min Read
byLicense Global
Join the celebration, Peanuts Worldwide
Sponsored Content
75 Years of Peanuts' Rich Heritage and Innovation
75 Years of Peanuts' Rich Heritage and Innovation
Apr 29, 2024
|
1 Min Read
byAlex Markovich, Sponsored Content Editor
Margaritaville Parrot Jimmy Buffett Bobblehead, The National Bobblehead Hall of Fame and Museum
Branded Products
Margaritaville Parrott Bobblehead with a Cause to Celebrate Jimmy Buffett
Margaritaville Parrott Bobblehead with a Cause to Celebrate Jimmy Buffett
Apr 26, 2024
|
1 Min Read
byLicense Global
The Hudson HEYDUDE Corona sneaker.
Footwear
Corona Extra, HEYDUDE Collaborate for Footwear Collection
Corona Extra, HEYDUDE Collaborate for Footwear Collection
Apr 25, 2024
|
1 Min Read
byLicense Global
Crayola Longaberger basket.
Branded Products
Longaberger, Crayola Launch New Collaboration
Longaberger, Crayola Launch New Collaboration
Apr 23, 2024
|
1 Min Read
byLicense Global
Aviation American Gin bottles.
Branded Products
Aviation American Gin Releases Bottles Inspired by ‘Deadpool & Wolverine’
Aviation American Gin Releases Bottles Inspired by ‘Deadpool & Wolverine’
Apr 23, 2024
|
1 Min Read
byLicense Global
BIOM C4 by Rick Shiels.
Branded Products
ECCO GOLF and Rick Shiels Team on Biom C4 Limited Drop
ECCO GOLF and Rick Shiels Team on Biom C4 Limited Drop
Apr 23, 2024
|
1 Min Read
byLicense Global
Accessories
Manly Bands Partners with The Jeep Brand
Manly Bands Partners with The Jeep Brand
Apr 19, 2024
|
1 Min Read
byLicense Global
TOMORROW X TOGETHER cereal boxes.
Branded Products
General Mills Unveils TOMORROW X TOGETHER Cereal Boxes
General Mills Unveils TOMORROW X TOGETHER Cereal Boxes
Apr 17, 2024
|
1 Min Read
byLicense Global
Oscar Mayer Weinermobile ornament.
Branded Products
Hallmark Announces Licensing Collab with Kraft Heinz
Hallmark Announces Licensing Collab with Kraft Heinz
Apr 16, 2024
|
1 Min Read
byLicense Global
Barbiecue sauce, Mattel
Food & Beverage
Mattel and Heinz Team Up for Barbiecue Sauce
Mattel and Heinz Team Up for Barbiecue Sauce
Apr 15, 2024
|
1 Min Read
byLicense Global
Harry Potter Kinder Joy.
Branded Products
Kinder Joy Launches Harry Potter Line with 16 Funko Toys
Kinder Joy Launches Harry Potter Line with 16 Funko Toys
Apr 12, 2024
|
1 Min Read
byLicense Global
Pringles Classic Crush Boots.
Footwear
Pringles and Crocs Announce Footwear Collab
Pringles and Crocs Announce Footwear Collab
Apr 12, 2024
|
1 Min Read
byJane Neal, Content Editor
"Bluey" pampers.
Branded Products
Pampers, BBC Partner for Training Pants Featuring Bluey
Pampers, BBC Partner for Training Pants Featuring Bluey
Apr 11, 2024
|
1 Min Read
byLicense Global
‘Star Wars’-inspired frames, Pair Eyewear, Lucasfilm
Branded Products
Pair Eyewear Launches ‘Star Wars’-Inspired Frames Collection
Pair Eyewear Launches ‘Star Wars’-Inspired Frames Collection
Apr 11, 2024
|
1 Min Read
byLicense Global
Latest News

Latest Video

License Global's Toy Trends from Spielwarenmesse 2025
License Global's Toy Trends from Spielwarenmesse 2025
25 Years of Brand Licensing Europe: A Conversation with Konami Cross Media NY
25 Years of Brand Licensing Europe: A Conversation with Konami Cross Media NY
Watch more ...

Latest Insights

"WOW in the World" on Tinkercast, Wondery
Entertainment
EXCLUSIVE: Wondery Extends Relationship with ‘Wow in the World,’ Inks Licensing Deals
EXCLUSIVE: Wondery Extends Relationship with ‘Wow in the World,’ Inks Licensing Deals

Feb 6, 2025

The Top Global Licensing Agents 2025, License Global
Licensing Resources
Deadline Extended for License Global’s Top Global Licensing Agents Report 2025 Submissions
Deadline Extended for License Global’s Top Global Licensing Agents Report 2025 Submissions

Feb 6, 2025

Build-A-Bear x Hello Kitty & Friends Workshop
Retail News & Trends
Build-A-Bear and Sanrio on Their First Licensed Retail Location
Build-A-Bear and Sanrio on Their First Licensed Retail Location

Feb 3, 2025

Recommended For You

Sponsored Content

John Deere prioritizes agriculture and agriculture innovation
Sponsored Content
Growing with Purpose: John Deere’s Licensing Programs Aim to Expand Reach and Instill Positive Values Worldwide
Growing with Purpose: John Deere’s Licensing Programs Aim to Expand Reach and Instill Positive Values Worldwide

Dec 9, 2024

Sponsored Content
Nostalgia Trend Brings Back Iconic '80s Toy: Madballs
Nostalgia Trend Brings Back Iconic '80s Toy: Madballs

Dec 2, 2024

License Global's Deep Dive into Fashion Licensing
Sponsored Content
New Report: Deep Dive into Fashion Licensing
New Report: Deep Dive into Fashion Licensing

Nov 13, 2024

The December 2024 Issue is Out Now

License Global December 2024 issue
EXPLORE THE ISSUE

LATEST ISSUE

'Wicked' Takes Over License Global's December Issue!

The latest issue of License Global has launched! License Global’s December 2024 magazine features Universal discussing “Wicked,” our Gen Z Fashion Report predicts what businesses need to succeed with the demographic, we predict which toys will make their mark in the new year in The License Global Toy Forecast 2025, License Global's Influentials amplifies those in the brand licensing industry who have made a difference, we look back at some of the biggest licensing deals from 2024, and much more.

Automotive & Cars

Brand Licensing: A Driving Force

Food & Beverage

Ready for Pickup: GoTo Foods Expands Global Reach Through Licensing

Toys & Games

The License Global Toy Forecast 2025

Fashion

The Gen Z Fashion Report

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.