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Toys & Games

Kidrobot plush display at Brand Licensing Europe 2023
Toys & Games
The 2024 License Global Toy ForecastThe 2024 License Global Toy Forecast

From blockbusters to brand revivals and big kids, License Global breaks down key drivers for the licensed toy business in 2024.

byBen Roberts
Dec 8, 2023|
5 Min Read
“The Super Mario Bros. Movie” Mini Figure.
Toys & Games
Jumping with JakksJumping with Jakks
byBarbara Smith
Dec 8, 2023
4 Min Read
Hello Kitty L.O.L. Surprise tots.
Toys & Games
L.O.L. Surprise! Celebrates the 50th Anniversary of Hello KittyL.O.L. Surprise! Celebrates the 50th Anniversary of Hello Kitty
byLicense Global
Dec 7, 2023
1 Min Read
Into the Inklands expansion pack.
Toys & Games
Ravensburger’s Expands Disney Lorcana Trading Card GameRavensburger’s Expands Disney Lorcana Trading Card Game
byLicense Global
Dec 7, 2023
3 Min Read
Squishmallows-Themed Apparel, H&M, Jazwares
Accessories
Squishmallows-Themed Apparel, Accessories Debut at H&MSquishmallows-Themed Apparel, Accessories Debut at H&M
byLicense Global
Dec 6, 2023
1 Min Read
Scene from “Wednesday.” 
Toys & Games
Mattel to Create ‘Wednesday’ ToysMattel to Create ‘Wednesday’ Toys
byLicense Global
Dec 6, 2023
1 Min Read
Claudia Schiffer Barbie doll, Mattel
Toys & Games
Barbie Celebrates Fashion Icon, Claudia Schiffer, with New Doll
Barbie Celebrates Fashion Icon, Claudia Schiffer, with New Doll
Dec 5, 2023
|
1 Min Read
byLicense Global
Dungeons & Dragons Game, Starbreeze
Video Games
Starbreeze to Publish Game Based on Dungeons & Dragons IP
Starbreeze to Publish Game Based on Dungeons & Dragons IP
Dec 5, 2023
|
2 Min Read
byLicense Global
Jazwares Logo
Toys & Games
Jazwares Acquires Australian Toy Distributor, Big Balloon
Jazwares Acquires Australian Toy Distributor, Big Balloon
Dec 5, 2023
|
2 Min Read
byLicense Global
LEGO Fortnite, The LEGO Group, Epic Games
Video Games
The LEGO Group, Epic Games Unveil ‘LEGO Fortnite’
The LEGO Group, Epic Games Unveil ‘LEGO Fortnite’
Dec 4, 2023
|
1 Min Read
byLicense Global
Moriah Elizabeth mystery plush set, Bonkers Toys
Toys & Games
Bonkers Toys to Launch Toys Inspired by YouTuber, Moriah Elizabeth
Bonkers Toys to Launch Toys Inspired by YouTuber, Moriah Elizabeth
Dec 1, 2023
|
1 Min Read
byLicense Global
Barry & Jason with Okay Genius, Barry & Jason Games and Entertainment
Toys & Games
The Feel Good Factor in Licensing
The Feel Good Factor in Licensing
Dec 1, 2023
|
4 Min Read
byLicense Global
Licensed Consumer Products from Toy Licensors
Toys & Games
Top 5 Toy Licensors
Top 5 Toy Licensors
Dec 1, 2023
|
1 Min Read
byLicense Global
Peppa Pig ‘Peppa’s Big Day’ Video Game, Hasbro
Sponsored Content
Peppa Pig: The Only Way to Celebrate is by Having Others Join In
Peppa Pig: The Only Way to Celebrate is by Having Others Join In
Dec 1, 2023
|
5 Min Read
byAlex Markovich
License Global December 2023 issue
License Global Magazine
December 2023
The December issue of License Global, focuses on our annual Influentials report, paying tribute to those making strides in the industry, our Toy Report supplement, a look back at 2023 and a look ahead to the “Brands at Play" theme, which will run across 2024. Read it now!
December 2023
The December issue of License Global, focuses on our annual Influentials report, paying tribute to those making strides in the industry, our Toy Report supplement, a look back at 2023 and a look ahead to the “Brands at Play" theme, which will run across 2024. Read it now!
Cam the Calico Cat Squishmallows heating pad
Lifestyle
Relatable Releases First Licensed Squishmallows Heating Pad
Relatable Releases First Licensed Squishmallows Heating Pad
Dec 1, 2023
|
1 Min Read
byLicense Global
Kerwin Frost with the McNugget Buddy collectibles.
Food & Beverages
Artist, Kerwin Frost, to Reimagine McDonald’s McNugget Buddies
Artist, Kerwin Frost, to Reimagine McDonald’s McNugget Buddies
Nov 30, 2023
|
4 Min Read
byLicense Global
PlayMonster logo.
Toys & Games
PlayMonster Announces New CCO
PlayMonster Announces New CCO 
Nov 30, 2023
|
2 Min Read
byLicense Global
“Dune” LEGO, Barbie Range, “The Texas Chainsaw Massacre,” PUMA x “Gremlins,” Mariah Carey Barbie, F.R.I.E.N.D.S. Little People Collector Set and LIFE.
Toys & Games
Editor’s Choice: The Top Kidult Products to Land in 2023
Editor’s Choice: The Top Kidult Products to Land in 2023
Nov 30, 2023
|
6 Min Read
byBen Roberts
“Gigantosaurus.”
Toys & Games
Cyber Group Studios, United Smile Tap Jay@Play as U.S. Distributor of ‘Gigantosaurus’ Toys
Cyber Group Studios, United Smile Tap Jay@Play as U.S. Distributor of ‘Gigantosaurus’ Toys
Nov 29, 2023
|
1 Min Read
byLicense Global
Screen from "The Smurfs - Educational Games."
Toys & Games
Sandbox Group Launches Smurfs Educational App
Sandbox Group Launches Smurfs Educational App
Nov 27, 2023
|
1 Min Read
byLicense Global
Piñata Smashlings key art, Toikido, Sambro International
Toys & Games
Sambro, Toikido Join Forces for Smashlings Novelty, Toys and Stationery
Sambro, Toikido Join Forces for Smashlings Novelty, Toys and Stationery
Nov 22, 2023
|
2 Min Read
byLicense Global
Grogu "Star Wars" build-and-display model, LEGO
Movies
The Essential 'Star Wars' Holiday Gift Guide
The Essential 'Star Wars' Holiday Gift Guide
Nov 22, 2023
|
4 Min Read
byJane Neal
Star Wars Executor Super Star Destroyer, LEGO
Toys & Games
NRF Top Picks for Toys and Gifts for the Winter Holidays
NRF Top Picks for Toys and Gifts for the Winter Holidays
Nov 21, 2023
|
3 Min Read
byJane Neal
Ms. Rachel Promo Image, CAA Brand Management
Toys & Games
Spin Master, Ms. Rachel Announce New Collection of Early Childhood Learning Toys
Spin Master, Ms. Rachel Announce New Collection of Early Childhood Learning Toys
Nov 21, 2023
|
2 Min Read
byLicense Global
Earl of Squirrel T-shirt.
Apparel
Hasbro Unveils Teddy Fresh x Magic: The Gathering Collection
Hasbro Unveils Teddy Fresh x Magic: The Gathering Collection
Nov 21, 2023
|
1 Min Read
byLicense Global
Bandai Namco logo.
Toys & Games
New Chainsaw Man Figures Revealed from Bandai
New Chainsaw Man Figures Revealed from Bandai
Nov 21, 2023
|
1 Min Read
byLicense Global
“The Powerpuff Girls” Makeup Collection, Bobbi Brown
Entertainment
‘The Powerpuff Girls’ Celebrate 25 Years
‘The Powerpuff Girls’ Celebrate 25 Years
Nov 20, 2023
|
2 Min Read
byLicense Global
NERF Action Xperience, Manchester, Hasbro
Location Based Entertainment
NERF Action Xperience Launches in Manchester
NERF Action Xperience Launches in Manchester
Nov 20, 2023
|
1 Min Read
byLicense Global
Godzilla 3D Crystal Puzzle, University Games
Toys & Games
University Games Launches Godzilla Puzzle
University Games Launches Godzilla Puzzle
Nov 20, 2023
|
1 Min Read
byLicense Global
The Story Dream Machine, Little Tikes
Toys & Games
Little Tikes Story Dream Machine Partners with Sesame Workshop
Little Tikes Story Dream Machine Partners with Sesame Workshop
Nov 17, 2023
|
2 Min Read
byLicense Global
Michelle Mendelovitz
Streaming & TV
Mattel Names Michelle Mendelovitz Head of Mattel Television Studios
Mattel Names Michelle Mendelovitz Head of Mattel Television Studios
Nov 17, 2023
|
3 Min Read
byLicense Global
Mariah Carey Barbie.
Toys & Games
Mariah Carey Gets Barbie Doll
Mariah Carey Gets Barbie Doll
Nov 17, 2023
|
1 Min Read
byLicense Global
"PAW Patrol" Craftie.
Toys & Games
Storypod and Paramout Consumer Products Unveils New Characters
Storypod and Paramout Consumer Products Unveils New Characters
Nov 16, 2023
|
1 Min Read
byLicense Global
Disney100 Princess Toy Train, Macy’s
Entertainment
Macy’s Expands Disney Collection to Celebrate Disney’s 100th
Macy’s Expands Disney Collection to Celebrate Disney’s 100th
Nov 15, 2023
|
3 Min Read
byLicense Global
Latest News

Editor's Choice

Grand Theft Auto VI Trailer 1 screen grab
Video Games
'Grand Theft Auto VI': Meet the Future of a Colossal Franchise
'Grand Theft Auto VI': Meet the Future of a Colossal Franchise

Dec 5, 2023

“Dune” LEGO, Barbie Range, “The Texas Chainsaw Massacre,” PUMA x “Gremlins,” Mariah Carey Barbie, F.R.I.E.N.D.S. Little People Collector Set and LIFE.
Toys & Games
Editor’s Choice: The Top Kidult Products to Land in 2023
Editor’s Choice: The Top Kidult Products to Land in 2023

Nov 30, 2023

Grinch inflatables.
Branded Products
Deck the Halls … and More … with Licensed Décor
Deck the Halls … and More … with Licensed Décor

Dec 4, 2023

Sponsored Content

Peppa Pig ‘Peppa’s Big Day’ Video Game, Hasbro
Streaming & TV
Peppa Pig: The Only Way to Celebrate is by Having Others Join In
Peppa Pig: The Only Way to Celebrate is by Having Others Join In

Dec 1, 2023

U.S. Polo Assn. logo, U.S. Polo Assn.
Fashion
Evolving the Authentic, Global, Sport-Inspired U.S. Polo Assn. Brand
Evolving the Authentic, Global, Sport-Inspired U.S. Polo Assn. Brand

Nov 13, 2023

James Tweddle, PwC
Brand Licensing Europe
10 minutes with … PwC on How to Actively Manage Brand Licensing Relationships
10 minutes with … PwC on How to Actively Manage Brand Licensing Relationships

Sep 29, 2023

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