Longaberger, Crayola Launch New Collaboration

Collectible baskets feature distinct Crayola characteristics, colors and hand-woven craftmanship.

License Global

April 23, 2024

1 Min Read
Crayola Longaberger basket.
Crayola Longaberger basket. Crayola

Longaberger, a home collectible brand, and Crayola have announced a new partnership and launched a home accessory collection. The collection, featuring vibrant designs that embody the spirit of creativity, will launch exclusively on Longaberger.com. 

“We are thrilled to see this partnership come to life with the first Longaberger x Crayola Collection,” says Joe Falco, president, chief merchandising officer, Xcel Brands. “This collaboration will inspire creativity, promote self-expression and bring color, the greatest luxury, into your home.” 

“Crayola is known for inspiring creativity through color,” says April Heeren, general manager, Crayola Outbound Licensing. “This collaboration combines Longaberger’s signature style and design with Crayola’s iconic shape and colors for a collection that is imaginative, one-of-a-kind, joyful.”

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CrayolaNorth America

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License Global

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