Character

The latest licensed products, partnerships and brand collaboration news from the world’s most renowned fictional characters.

Coffee World, S.W.Smiley
Location-Based Entertainment
S.W.Smiley Launches Collaboration with Thailand Café Brand Coffee WorldS.W.Smiley Launches Collaboration with Thailand Café Brand Coffee World

The collaboration will see a range of promotional products and collectibles launch.

byLicense Global, Content Editor
Dec 2, 2024
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1 Min Read
Cath Kidston Paddington Collection, STUDIOCANAL KIDS & FAMILY, Next
Fashion
Cath Kidston Releases Second 'Paddington' CollectionCath Kidston Releases Second 'Paddington' Collection
byLicense Global
Nov 28, 2024
1 Min Read
Smiley Sustainable Blanket, Sackcloth & Ashes, Morgan Harper Nichols
Lifestyle
Smiley Launches Collaboration with Sustainable Blanket Brand Sackcloth & Ashes and Artist Morgan Harper NicholsSmiley Launches Collaboration with Sustainable Blanket Brand Sackcloth & Ashes and Artist Morgan Harper Nichols
byLicense Global
Nov 27, 2024
1 Min Read
Merry Grinchmas Krispy Kreme Doughnut Collection, Krispy Kreme, Dr. Seuss
Food & Beverage
The Grinch Visits Krispy KremeThe Grinch Visits Krispy Kreme
byLicense Global
Nov 27, 2024
1 Min Read
Popeye 95th Apparel, King Features
Character
Popeye Continues 95th Anniversary with New ProductsPopeye Continues 95th Anniversary with New Products
byLicense Global
Nov 26, 2024
1 Min Read
Care Bears Kato Fruit-Based Beverages, Unisnacks, Cloudco Entertainment, Born to License
Food & Beverage
Unisnacks, Cloudco Entertainment, Born to License Launch Care Bears Kato Fruit-Based BeveragesUnisnacks, Cloudco Entertainment, Born to License Launch Care Bears Kato Fruit-Based Beverages
byLicense Global
Nov 25, 2024
1 Min Read
“Daniel Tiger’s Neighborhood” Glo Pals
Entertainment
Fred Rogers Productions, 9 Story Brands Expand ‘Daniel Tiger’s Neighborhood’ Licensing Program
Fred Rogers Productions, 9 Story Brands Expand ‘Daniel Tiger’s Neighborhood’ Licensing Program
Nov 25, 2024
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1 Min Read
byLicense Global, Content Editor
King Ice x Pokémon
Accessories
King Ice Unveils Second Pokémon Collab
King Ice Unveils Second Pokémon Collab
Nov 22, 2024
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1 Min Read
byLicense Global, Content Editor
Toca Boca x Pusheen
Entertainment
Toca Boca and Pusheen Collab to Bring 'No Plots, Just Vibes' to ‘Toca Boca World’
Toca Boca and Pusheen Collab to Bring 'No Plots, Just Vibes' to ‘Toca Boca World’
Nov 22, 2024
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1 Min Read
byLicense Global, Content Editor
You Don't Know Peanuts Podcast, Peanuts Worldwide, The Press Democrat
Character
‘You Don't Know Peanuts’ Podcast Launches from Peanuts Worldwide and The Press Democrat
‘You Don't Know Peanuts’ Podcast Launches from Peanuts Worldwide and The Press Democrat
Nov 21, 2024
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1 Min Read
byLicense Global, Content Editor
Emoji apparel, Emoji - The Iconic Brand, Marca.Me
Entertainment
Emoji Appoints Marca.Me as Licensing Agent
Emoji Appoints Marca.Me as Licensing Agent
Nov 20, 2024
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1 Min Read
byLicense Global, Content Editor
Kids jumper from the H&M x Paddington collection, Lit Licensing, STUDIOCANAL KIDS & FAMILY
Fashion
Paddington Baby Collection Launches at H&M
Paddington Baby Collection Launches at H&M
Nov 20, 2024
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1 Min Read
byLicense Global, Content Editor
New IHB Product 2024
Character
It’s Happy Bunny Expands Licensing Program
It’s Happy Bunny Expands Licensing Program
Nov 19, 2024
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1 Min Read
byLicense Global, Content Editor
Jo Malone London x Paddington marketing promotion, STUDIOCANAL KIDS & FAMILY
Character
STUDIOCANAL Unveils New Brand, STUDIOCANAL KIDS & FAMILY: An Extended Interview
STUDIOCANAL Unveils New Brand, STUDIOCANAL KIDS & FAMILY: An Extended Interview
Nov 19, 2024
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1 Min Read
byIan Hart, Senior Digital Editor U.K. & EMEA
'Miffy Story Time Collection' Comes to Yoto’s Audio Platform, Yoto
Entertainment
'Miffy Story Time Collection' Comes to Yoto’s Audio Platform
'Miffy Story Time Collection' Comes to Yoto’s Audio Platform
Nov 14, 2024
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1 Min Read
byLicense Global, Content Editor
Miffy and Retrospekt launch retro tech collection.
Character
Retrospekt, Miffy Partner for Retro Tech Collection
Nostalgic collection features Miffy on film cameras, cassette players and more.
Nov 12, 2024
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1 Min Read
byLicense Global, Content Editor
Disney x lululemon collection
Fashion
Disney, lululemon Launch High-Performance Apparel Collection
Disney, lululemon Launch High-Performance Apparel Collection
Nov 12, 2024
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1 Min Read
byLicense Global, Content Editor
Verizon's holiday campaign staring Barbie.
Entertainment
Barbie Stars in Verizon’s Holiday Campaign
Barbie Stars in Verizon’s Holiday Campaign
Nov 12, 2024
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1 Min Read
byLicense Global, Content Editor
Bluey on Strictly Come Dancing, BBC Studios
Streaming & TV
Bluey Joins ‘Strictly Come Dancing’ for BBC Children in Need
Bluey Joins ‘Strictly Come Dancing’ for BBC Children in Need
Nov 11, 2024
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1 Min Read
byLicense Global, Content Editor
The Marvel’s Miles Morales Lace Ups by Ground Up
Footwear
Ground Up Releases Marvel’s Miles Morales Sneakers
Ground Up Releases Marvel’s Miles Morales Sneakers
Nov 11, 2024
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1 Min Read
byLicense Global, Content Editor
Still from Shaun the Sheep x Barbour Christmas Campaign
Entertainment
Barbour, Shaun the Sheep Reunite for Holiday Campaign
Barbour, Shaun the Sheep Reunite for Holiday Campaign
Nov 8, 2024
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1 Min Read
byLicense Global, Content Editor
Build-A-Bear x Hello Kitty holiday designs.
Entertainment
Build-A-Bear, Hello Kitty to Open Collaborative Workshop in LA
Build-A-Bear, Hello Kitty to Open Collaborative Workshop in LA
Nov 8, 2024
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1 Min Read
byLicense Global, Content Editor
Talking Tom Meets Angry Birds!
Entertainment
Outfit7, Rovio Partner to Unite Talking Tom, ‘Angry Birds’
Outfit7, Rovio Partner to Unite Talking Tom, ‘Angry Birds’
Nov 7, 2024
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1 Min Read
byLicense Global, Content Editor
PUMA x Felix the Cat Suede
Footwear
PUMA Teams Up with Felix the Cat
PUMA Teams Up with Felix the Cat
Nov 7, 2024
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1 Min Read
byLicense Global, Content Editor
“How the Grinch Stole Christmas!” collection, Gemmy
Home
Gemmy Industries Announces New Grinch Décor
Gemmy Industries Announces New Grinch Décor
Nov 6, 2024
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1 Min Read
byLicense Global, Content Editor
2024 Elf on the Shelf Products, Pillsbury Funfetti
Food & Beverage
Pillsbury Funfetti Unveils New The Elf on the Shelf Products
Pillsbury Funfetti Unveils New The Elf on the Shelf Products
Nov 6, 2024
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1 Min Read
byLicense Global, Content Editor
Paddington Children’s Glasses Collection, Coral Eyewear, STUDIOCANAL KIDS & FAMILY
Accessories
Coral Eyewear to Launch Paddington Children’s Glasses
Coral Eyewear to Launch Paddington Children’s Glasses
Nov 5, 2024
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1 Min Read
byLicense Global, Content Editor
Still of the BFG from Sainsbury’s Christmas Advert
Character
Roald Dahl’s the BFG to Star in Sainsbury’s Christmas Advert
Roald Dahl’s the BFG to Star in Sainsbury’s Christmas Advert
Nov 1, 2024
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1 Min Read
byLicense Global, Content Editor
Still image from “Paddington: Mission Marmalade” game on Roblox, STUDIOCANAL KIDS & FAMILY
Video Games
STUDIOCANAL KIDS & FAMILY Brings New Paddington Game to Roblox
STUDIOCANAL KIDS & FAMILY Brings New Paddington Game to Roblox
Nov 1, 2024
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1 Min Read
byLicense Global, Content Editor
Hello Kitty Shashibo, Sanrio, Fun in Motion Toys
Toys & Games
Sanrio, Fun in Motion Toys Launch Hello Kitty Shashibo
Sanrio, Fun in Motion Toys Launch Hello Kitty Shashibo
Oct 31, 2024
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1 Min Read
byLicense Global, Content Editor
‘Sky Children of the Light,’ Moomin collaboration, King Features Syndicate
Video Games
‘Sky: Children of the Light,’ Moomin Characters Collaborate
‘Sky: Children of the Light,’ Moomin Characters Collaborate
Oct 30, 2024
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1 Min Read
byLicense Global, Content Editor
Peppa Pig x Gong cha Australia cups
Entertainment
Asembl Announces Peppa Pig, Gong cha Australia Collab
Asembl Announces Peppa Pig, Gong cha Australia Collab
Oct 30, 2024
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1 Min Read
byLicense Global, Content Editor
Mickey BOYHOOD Disney
Character
Art/Design Company, Boyhood, Reveals Disney Collab
Art/Design Company, Boyhood, Reveals Disney Collab
Oct 29, 2024
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1 Min Read
byLicense Global, Content Editor
BoxLunch x Venom
Fashion
BoxLunch Drops New 'Venom' Merch
BoxLunch Drops New 'Venom' Merch
Oct 28, 2024
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1 Min Read
byLicense Global, Content Editor
Garfield personal care line.
Character
Garfield Personal Care Line Launches in Ukraine
Garfield Personal Care Line Launches in Ukraine
Oct 24, 2024
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1 Min Read
byLicense Global, Content Editor
Latest News

Latest Video

25 Years of Brand Licensing Europe – A Conversation with The Natural History Museum
25 Years of Brand Licensing Europe – A Conversation with The Natural History Museum
25 Years of Brand Licensing Europe – A Conversation with Banijay Rights
25 Years of Brand Licensing Europe – A Conversation with Banijay Rights

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Disney x Macy's
Trends and Insights
License Global’s 2024 Holiday Gift Guide
License Global’s 2024 Holiday Gift Guide

Dec 2, 2024

Amity Kirby, United States Postal Service,
Heritage
The Changemakers: The United States Postal Service
The Changemakers: The United States Postal Service

Dec 2, 2024

Black Friday sales.
Retail News & Trends
Promotions Expected to Drive Holiday Shopping Beyond Black Friday
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Nov 26, 2024

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