Trends and Insights

Trends and Insights

Kate Spade’s M&Ms collection
Food & Beverage
What’s Cooking in Food and Beverage Licensing?What’s Cooking in Food and Beverage Licensing?

License Global digs into the latest food and beverage licensing trends.

byMcKenna Morgan, Content Editor
Dec 6, 2024
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1 Min Read
Steven Ekstract Viewpoint column for License Global
Trends and Insights
Toys Brands Expand into MediumsToys Brands Expand into Mediums
bySteven Ekstract
Dec 5, 2024
1 Min Read
The License Global Influentials 2024
Rankings and Lists
The Influentials 2024The Influentials 2024
byLicense Global
Dec 5, 2024
1 Min Read
License Global anniversary image
Rankings and Lists
2025 Brand Anniversaries: A Comprehensive List2025 Brand Anniversaries: A Comprehensive List
byIan Hart
Dec 2, 2024
1 Min Read
Disney x Macy's
Trends and Insights
License Global’s 2024 Holiday Gift GuideLicense Global’s 2024 Holiday Gift Guide
byMcKenna Morgan
Dec 2, 2024
1 Min Read
Peppa Pig x LEGO
Toys & Games
The License Global Toy Forecast 2025The License Global Toy Forecast 2025
byBen Roberts
Dec 1, 2024
1 Min Read
Kids playing video games.
Trends and Insights
Video Game Trends of 2025
Video Game Trends of 2025
Dec 1, 2024
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1 Min Read
byBen Roberts, Content Director
Brand Licensing Europe's 25th Birthday Party
Trends and Insights
2024: A Year in Licensing
2024: A Year in Licensing
Dec 1, 2024
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1 Min Read
byIan Hart, Gianna Rosenbach
Dolly Beauty
Trends and Insights
Ready for their Close-Up: A Look at Celebrity Beauty Lines
Ready for their Close-Up: A Look at Celebrity Beauty Lines
Dec 1, 2024
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1 Min Read
byMcKenna Morgan, Content Editor
Doc Martens’ “Wednesday” Jadon boots, Dr. Martens
Fashion
The Gen Z Fashion Report
The Gen Z Fashion Report
Dec 1, 2024
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1 Min Read
byMcKenna Morgan, Ben Roberts
License Global's Leading Licensees Report 2024, License Global
Sponsored Content
Leading Licensees 2024
Leading Licensees 2024
Nov 16, 2024
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1 Min Read
byLicense Global, Content Editor
2025 Toy of the Year Award Finalists
Trends and Insights
The Toy Foundation Announces 2025 Toy of the Year (TOTY) Award Finalists
The Toy Foundation Announces 2025 Toy of the Year (TOTY) Award Finalists
Nov 7, 2024
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1 Min Read
byLicense Global, Content Editor
2024 Products of Change Conference
Trends and Insights
Products of Change Conference 2024: From 'Nice to Have' to 'Need to Have'
Products of Change Conference 2024: From 'Nice to Have' to 'Need to Have'
Nov 7, 2024
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1 Min Read
byBen Roberts, Content Director
Holiday Shopping, Tay Rees, Getty Images
Retail News & Trends
2024 Holiday Spending Projected to Set New Record
2024 Holiday Spending Projected to Set New Record
Oct 25, 2024
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1 Min Read
byJane Neal, Content Editor
X Tracks logo
Trends and Insights
Bentonville Film Festival Announces 2025 Dates and Launch of X Tracks Licensing Summit
Bentonville Film Festival Announces 2025 Dates and Launch of X Tracks Licensing Summit
Oct 24, 2024
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1 Min Read
byLicense Global, Content Editor
Disney Junior Friction Trucks
Toys & Games
It’s Time to Start Toy Shopping
It’s Time to Start Toy Shopping
Oct 23, 2024
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1 Min Read
byJane Neal, Content Editor
Sara Thacher, executive creative director, Walt Disney Imagineering, speaking at The Immersive Experiences Network Summit 2024
Trends and Insights
Behind the Scenes: The Immersive Experiences Network Summit 2024
Behind the Scenes: The Immersive Experiences Network Summit 2024
Oct 21, 2024
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1 Min Read
byBen Roberts, Content Director
Holiday Shopping, Antonio Suarez Vega/iStock/Getty Images Plus
Retail News & Trends
Holiday Forecasters Predict Modest Sales Growth
Holiday Forecasters Predict Modest Sales Growth
Oct 17, 2024
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1 Min Read
byJane Neal, Content Editor
Charlie Brown Christmas tree decoration, Hallmark
Publishing
Here Come the Holidays: Hallmark Debuts Keepsake Ornaments
Here Come the Holidays: Hallmark Debuts Keepsake Ornaments
Oct 15, 2024
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1 Min Read
byJane Neal, Content Editor
François Brindeau is licensing and merchandising manager for l’Automobile Club de l’Ouest.
Trends and Insights
Catch the Le Mans Bug
Catch the Le Mans Bug
Oct 1, 2024
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1 Min Read
byLicense Global, Content Editor
Halloween decorations
Trends and Insights
Halloween: Spooky Season has Arrived, Earlier than Ever
Halloween: Spooky Season has Arrived, Earlier than Ever
Oct 1, 2024
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1 Min Read
byJane Neal, Content Editor
Ben Roberts, License Global
Trends and Insights
License Global’s State of the Nation: The Brand Licensing Forecast
License Global’s State of the Nation: The Brand Licensing Forecast
Sep 24, 2024
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1 Min Read
byBen Roberts, Content Director
John Friend, head, Xbox Gaming Consumer Products, Microsoft on the BLE Stage.
Brand Licensing Europe
Gaming’s Evolution: Xbox on Celebrating Fandom with Licensing
Gaming’s Evolution: Xbox on Celebrating Fandom with Licensing
Sep 24, 2024
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1 Min Read
byGianna Rosenbach, Ben Roberts
1838 Wallcoverings, V&A Decorative Papers II collection, V&A
Heritage
10 Minutes With … V&A on Museum and Heritage Licensing Trends
10 Minutes With … V&A on Museum and Heritage Licensing Trends
Sep 20, 2024
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1 Min Read
byIan Hart, Senior Digital Editor U.K. & EMEA
Steven Ekstract
Trends and Insights
The Evolution of Brand Licensing
The Evolution of Brand Licensing
Sep 20, 2024
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1 Min Read
bySteven Ekstract
LEGO Sonic the Hedgehog and Miles Tails Prower, The LEGO Group, SEGA
Trends and Insights
Brands at Play: The Resilience of Toys and Games
Brands at Play: The Resilience of Toys and Games
Sep 20, 2024
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1 Min Read
byBen Roberts, Content Director
Steamboat Willie, Mario Tama / Staff, Getty Images News
Trends and Insights
The Notable Properties Entering the Public Domain This Decade
The Notable Properties Entering the Public Domain This Decade
Sep 16, 2024
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1 Min Read
byBen Roberts, McKenna Morgan
Brands at Play
Trends and Insights
Brands at Play: More Than Just a Game
Brands at Play: More Than Just a Game
Aug 29, 2024
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1 Min Read
byBen Roberts, Content Director
Looney Tunes x Team USA
Fashion
Editor's Choice: Top Apparel News of the Summer
Editor's Choice: Top Apparel News of the Summer
Aug 29, 2024
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1 Min Read
byLicense Global, Content Editor
Video games
Trends and Insights
Gaming Keeps Growing
Gaming Keeps Growing
Aug 28, 2024
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1 Min Read
byJane Neal, Content Editor
Pottery Barn Roller Rabbit collection
Health & Wellness
Special Report: The Trajectory of Wellness and Style
Special Report: The Trajectory of Wellness and Style
Aug 28, 2024
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1 Min Read
byMcKenna Morgan, Content Editor
PUMA x Cheetos, IMG
Food & Beverage
Special Report: Food and Beverage Licensing Stays Hot
Food and Beverage Licensing Stays Hot
Aug 27, 2024
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1 Min Read
byJane Neal, Content Editor
Erling Haaland x “Clash of Clans,” Supercell
Video Games
The Transformation of Mobile Gaming
The Transformation of Mobile Gaming
Aug 27, 2024
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1 Min Read
byBen Roberts, Content Director
Olive Oyl x Rude Cosmetics
Entertainment
Growing a Legacy: Insights From King Features
Growing a Legacy: Insights From King Features
Aug 27, 2024
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1 Min Read
byJane Neal, Content Editor
Angel Reese, WNBA All-Star, at Panini America photo shoot during the WNBPA Rookie Orientation
Sports
The Rise of Women’s Sports and Brand Licensing
The Rise of Women’s Sports and Brand Licensing
Aug 26, 2024
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1 Min Read
byIan Hart, Senior Digital Editor U.K. & EMEA
Latest News

Latest Video

25 Years of Brand Licensing Europe – A Conversation with The Natural History Museum
25 Years of Brand Licensing Europe – A Conversation with The Natural History Museum
25 Years of Brand Licensing Europe – A Conversation with Banijay Rights
25 Years of Brand Licensing Europe – A Conversation with Banijay Rights

Editor's Choice

Fashion Licensing Editor's Picks 2024, License Global
Fashion
Editor's Choice: Fashion Collaborations that Defined 2024
Editor's Choice: Fashion Collaborations that Defined 2024

Dec 6, 2024

“Harry Potter: Magic at Play” in Chicago.
Location-Based Entertainment
The X Factor: How Original X Productions is Revolutionizing Location-Based Entertainment
The X Factor: How Original X Productions is Revolutionizing Location-Based Entertainment

Dec 6, 2024

The cover of “Funko Fusion” for PlayStation 5.
Entertainment
Exploring the Funkoverse
Exploring the Funkoverse

Dec 6, 2024

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The December 2024 Issue is Out Now

License Global December 2024 issue

LATEST ISSUE

'Wicked' Takes Over License Global's December Issue!

The latest issue of License Global has launched! License Global’s December 2024 magazine features Universal discussing “Wicked,” our Gen Z Fashion Report predicts what businesses need to succeed with the demographic, we predict which toys will make their mark in the new year in The License Global Toy Forecast 2025, License Global's Influentials amplifies those in the brand licensing industry who have made a difference, we look back at some of the biggest licensing deals from 2024, and much more.

Movies

‘Wicked:’ A Product Campaign that Defies Gravity

Fashion

The Gen Z Fashion Report

Rankings and Lists

The Influentials 2024

Toys & Games

The License Global Toy Forecast 2025

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