News

Latest news on brand licensing collaborations and brand extensions from the team at License Global.

Smiley t-shirts for World Mental Health Day, SmileyWorld, Next, Place2Be
Entertainment
SmileyWorld, Next Team with Children’s Mental Health Charity Place2Be for World Mental Health DaySmileyWorld, Next Team with Children’s Mental Health Charity Place2Be for World Mental Health Day

100% of sales profits from T-shirts sold online at Next will support mental health for children, young people.

byLicense Global
Oct 10, 2024
|
1 Min Read
“Morbid” collection, Spencer's
Fashion
Spencer’s Announces Exclusive Merch for True Crime Podcast, ‘Morbid’Spencer’s Announces Exclusive Merch for True Crime Podcast, ‘Morbid’
byLicense Global
Oct 10, 2024
1 Min Read
The Loyal Subjects
Toys & Games
The Loyal Subjects Enters Licensing Deal with HasbroThe Loyal Subjects Enters Licensing Deal with Hasbro
byLicense Global
Oct 10, 2024
3 Min Read
Impossible Disney The Lion King Line, Impossible Foods, Disney
Food & Beverage
Impossible Foods Launches Impossible Disney ‘The Lion King’ LineImpossible Foods Launches Impossible Disney ‘The Lion King’ Line
byLicense Global
Oct 10, 2024
1 Min Read
Disney Winnie the Pooh collection, BoxLunch
Fashion
BoxLunch Introduces Winnie the Pooh CollectionBoxLunch Introduces Winnie the Pooh Collection
byLicense Global
Oct 10, 2024
1 Min Read
‘Emily in Paris’ x Undercover Collection, Mary Quintero, Paramount
Streaming & TV
Mary Quintero Announces ‘Emily in Paris’ x Undercover CollectionMary Quintero Announces ‘Emily in Paris’ x Undercover Collection
byLicense Global
Oct 10, 2024
1 Min Read
Goku Balloon for Macy's Thanksgiving Day Parade
Entertainment
Goku Character Balloon to Debut at Macy’s Thanksgiving Day Parade
Goku Character Balloon to Debut at Macy’s Thanksgiving Day Parade
Oct 10, 2024
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2 Min Read
byLicense Global
Florio
Food & Beverage
Florio Partners with Eataly USA
Florio Partners with Eataly USA
Oct 10, 2024
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1 Min Read
byLicense Global
Sesame Workshop logo
Entertainment
Sesame Workshop Elevates Two
Sesame Workshop Elevates Two
Oct 10, 2024
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2 Min Read
byLicense Global
Olive Oyl-inspired design for Moschino’s spring/summer 2025 collection
Fashion
Olive Oyl Returns to Fashion in Moschino’s Spring/Summer 2025 Collection
Olive Oyl Returns to Fashion in Moschino’s Spring/Summer 2025 Collection
Oct 10, 2024
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1 Min Read
byLicense Global
Miraculous Corp and Bob's Play celebrate Children's Month in Brazil.
Food & Beverage
Bob’s, Miraculous Corp Launch Children’s Month Campaign
Bob’s, Miraculous Corp Launch Children’s Month Campaign
Oct 10, 2024
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1 Min Read
byLicense Global
“Minions” x Brain Dead limited collection.
Fashion
Brain Dead, ‘Minions’ Announce Collection
Brain Dead, ‘Minions’ Announce Collection
Oct 10, 2024
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2 Min Read
byLicense Global
NASCAR x LegacyHistoryPride jersey.
Apparel
NASCAR and LegacyHistoryPride Announce Fashion Collab
NASCAR and LegacyHistoryPride Announce Fashion Collab
Oct 10, 2024
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2 Min Read
byLicense Global
Pringles Dill Pickle
Food & Beverage
Pringles Brings Back Dill Pickle and ‘Hot Ones’ Flavors
Pringles Brings Back Dill Pickle and ‘Hot Ones’ Flavors
Oct 10, 2024
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1 Min Read
byLicense Global
Pet Crocs
Pets
Crocs and Bark Announce Pet Crocs
Crocs and Bark Announce Pet Crocs
Oct 10, 2024
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1 Min Read
byLicense Global
The PUMA x BMW M Motorsport Neon Energy collection.
Fashion
PUMA x BMW M Motorsport Unveil Newest Collaboration
PUMA x BMW M Motorsport Unveil Newest Collaboration
Oct 10, 2024
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1 Min Read
byLicense Global
Hot Wheels Electric Karting Experience, Mattel
Location-Based Entertainment
Saudi Entertainment Ventures, Mattel Bring Hot Wheels Electric Karting to Saudi Arabia
Saudi Entertainment Ventures, Mattel Bring Hot Wheels Electric Karting to Saudi Arabia
Oct 10, 2024
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2 Min Read
byLicense Global
Miraculous x Richard Orlinski figurine, Miraculous Corp
Entertainment
Richard Orlinksi’s Contemporary Art Meets Miraculous Superheroine, Ladybug
Richard Orlinksi’s Contemporary Art Meets Miraculous Superheroine, Ladybug
Oct 10, 2024
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1 Min Read
byLicense Global
Jelly Roll Creatacard greetings.
Greetings & Stationery
American Greetings Launches Creatacard Collection with Jelly Roll
American Greetings Launches Creatacard Collection with Jelly Roll
Oct 10, 2024
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2 Min Read
byLicense Global
Hot Wheels x F1, Mattel, Fomula 1
Toys & Games
Hot Wheels, F1 Announce Multiyear Partnership
Hot Wheels, F1 Announce Multiyear Partnership
Oct 10, 2024
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2 Min Read
byLicense Global
Sonic the Hedgehog Air Asia Aircraft
Entertainment
AirAsia, SEGA and ATLUS for Gaming-Themed Aircraft, In-Flight Experiences
AirAsia, SEGA and ATLUS for Gaming-Themed Aircraft, In-Flight Experiences
Oct 10, 2024
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2 Min Read
byLicense Global
‘Beetlejuice’ Airblown Inflatable Archway, Gemmy
Entertainment
Gemmy Releases ‘Beetlejuice’ Airblown Inflatable Archway
Gemmy Releases ‘Beetlejuice’ Airblown Inflatable Archway
Oct 9, 2024
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1 Min Read
byLicense Global
Blue Dragon Art Touring Exhibition, WildBrain CPLG
Location-Based Entertainment
Peanuts Expands in Asia Pacific with Blue Dragon Art Exhibition Tour
Peanuts Expands in Asia Pacific with Blue Dragon Art Exhibition Tour
Oct 9, 2024
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3 Min Read
byLicense Global
The Met x Anthropologie Collection
Home
Anthropologie, The Met Launch Homewares Line
Anthropologie, The Met Launch Homewares Line
Oct 9, 2024
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1 Min Read
byLicense Global
All Creatures Great and Small tote bag, All3Media
Streaming & TV
All3Media, Star Editions Launch ‘All Creatures Great and Small’ Online Store
All3Media, Star Editions Launch ‘All Creatures Great and Small’ Online Store
Oct 9, 2024
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1 Min Read
byLicense Global
“SpongeBob SquarePants: The Patrick Star Game”
Video Games
‘SpongeBob SquarePants: The Patrick Star Game’ Comes to Consoles, PC
‘SpongeBob SquarePants: The Patrick Star Game’ Comes to Consoles, PC
Oct 9, 2024
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2 Min Read
byLicense Global
“‘The Sopranos:’ The Official Cocktail Book”
Entertainment
Insight Editions Releases ‘The Sopranos’ Drinks Book
Insight Editions Releases ‘The Sopranos’ Drinks Book
Oct 9, 2024
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1 Min Read
byLicense Global
RHS x Esselle lifestyle image, The Royal Horticultural Society
Lifestyle
RHS Announces Home Furnishing Collaboration with Esselle Retail
RHS Announces Home Furnishing Collaboration with Esselle Retail
Oct 9, 2024
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2 Min Read
byLicense Global
Girl Scout S’mores Cookie-Inspired Cold-Brew Latte, Chameleon
Food & Beverage
Chameleon Introduces Girl Scout S’mores Cookie-Inspired Cold-Brew Latte
Chameleon Introduces Girl Scout S’mores Cookie-Inspired Cold-Brew Latte
Oct 9, 2024
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1 Min Read
byLicense Global
WICKED Cocktails Straight from Oz Cocktail Kit, Absolut, Universal Pictures
Food & Beverage
Absolut Unveils Cocktails for Universal Pictures’ ‘Wicked’
Absolut Unveils Cocktails for Universal Pictures’ ‘Wicked’
Oct 9, 2024
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2 Min Read
byLicense Global
Judith Leiber NY
Fashion
Authentic Brands Group, Saks Global Launch Luxury Platform
Authentic Brands Group, Saks Global Launch Luxury Platform
Oct 9, 2024
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4 Min Read
byLicense Global
Paramount Game Studios and Saber Interactive
Video Games
‘Avatar: The Last Airbender’ Video Game Announced
‘Avatar: The Last Airbender’ Video Game Announced
Oct 8, 2024
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2 Min Read
byLicense Global
Scuderia Ferrari HP Neon Energy collection, PUMA, Scuderia Ferrari
Fashion
PUMA and Scuderia Ferrari HP Launch Las Vegas Strip Collection
PUMA and Scuderia Ferrari HP Launch Las Vegas Strip Collection
Oct 8, 2024
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1 Min Read
byLicense Global
The Disney Fantasia x Pleasing collection
Entertainment
Pleasing Unveils Disney ‘Fantasia’ Collection
Pleasing Unveils Disney ‘Fantasia’ Collection
Oct 8, 2024
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3 Min Read
byLicense Global
Toys and Colors Kaleidoscope City franchise, pocket.watch
Toys & Games
Pocket.watch Expands ‘Toys and Colors Kaleidoscope City’ Franchise with New Toy Line and Publishing Products
Pocket.watch Expands ‘Toys and Colors Kaleidoscope City’ Franchise with New Toy Line and Publishing Products
Oct 8, 2024
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2 Min Read
byLicense Global
Latest News

Latest Video

25 Years of Brand Licensing Europe: A Conversation with Jazwares
25 Years of Brand Licensing Europe: A Conversation with Jazwares

Editor's Choice

Halloween decorations
Trends and Insights
Spooky Season has Arrived, Earlier than EverSpooky Season has Arrived, Earlier than Ever
Oct 1, 2024
7 Min Read
The Influentials 2024, License Global
Entertainment
Send Your Nominations for License Global’s InfluentialsSend Your Nominations for License Global’s Influentials
Sep 30, 2024
2 Min Read
BLE 2024 Characters, Brand Licensing Europe
Brand Licensing Europe
Record-Breaking Attendance Makes Brand Licensing Europe 2024 the Biggest in HistoryRecord-Breaking Attendance Makes Brand Licensing Europe 2024 the Biggest in History
Sep 27, 2024
3 Min Read

Sponsored Content

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Sponsored Content
Fans Immerse Deeper into Hello Kitty’s Universe for Big CelebrationFans Immerse Deeper into Hello Kitty’s Universe for Big Celebration
Sep 30, 2024
4 Min Read
Barbie flip phone, Mattel, Human Mobile Devices
Sponsored Content
Barbie at 65: An Icon ReimaginedBarbie at 65: An Icon Reimagined
Sep 26, 2024
3 Min Read
Monster High Fashion Dolls, Mattel
Sponsored Content
‘Monster High’ Franchise Adds New Series, Video Games, Doll Lines‘Monster High’ Franchise Adds New Series, Video Games, Doll Lines
Sep 25, 2024
2 Min Read
Sep 24 - Sep 26, 2024
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The September 2024 Issue is Out Now

License Global September 2024 issue

LATEST ISSUE

Brand Licensing Europe Issue – September 2024

The latest issue of License Global has launched! License Global’s September 2024 magazine features a guide to Brand Licensing Europe, the latest news from the biggest brands and more.

Entertainment

The Ever-Expanding 'Miraculous' Universe

Art & Design

Van Gogh Museum is On the Move

Heritage

What’s New at The Natural History Museum

Toys & Games

Spin Master: Inspiring Imagination

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