News

Latest news on brand licensing collaborations and brand extensions from the editorial team at License Global.

Map of Rohan flag, Warner Bros. Discovery
Movies
Warner Bros. Discovery Releases ‘Lord of the Rings: War of the Rohirrim' MerchWarner Bros. Discovery Releases ‘Lord of the Rings: War of the Rohirrim' Merch

The new film inspires tech accessories, toys, books and more.

byLicense Global, Content Editor
Dec 2, 2024
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3 Min Read
Brigit’s Bakery's Afternoon Tea Bus Tours
Location-Based Entertainment
Brigit’s Bakery Launches Love Hearts Afternoon TeaBrigit’s Bakery Launches Love Hearts Afternoon Tea
byLicense Global
Dec 2, 2024
1 Min Read
Atari Sauce, Atari and Sauce Shed
Food & Beverage
Sauce Shed to Launch Atari SauceSauce Shed to Launch Atari Sauce
byLicense Global
Dec 2, 2024
1 Min Read
Gundam Card Game, Bandai Card Games
Toys & Games
Gundam Card Game Set for LaunchGundam Card Game Set for Launch
byLicense Global
Dec 2, 2024
1 Min Read
Stok Cold Brew Holiday Collection, STōK Peppermint Mocha Cold Brew
Food & Beverage
STōK Peppermint Mocha Cold Brew Launches Holiday Swimwear CollectionSTōK Peppermint Mocha Cold Brew Launches Holiday Swimwear Collection
byLicense Global
Dec 2, 2024
1 Min Read
Adlan Bobby Boyd, Adlan Fragrances
Home
Adlan Fragrances Partners with Bobby Boyd for Exclusive Candle CollectionAdlan Fragrances Partners with Bobby Boyd for Exclusive Candle Collection
byLicense Global
Dec 2, 2024
1 Min Read
Moulin Rouge by Rouje Collection
Beauty & Cosmetics
Moulin Rouge Launches Moulin Rouge by Rouje Collection
Moulin Rouge Launches Moulin Rouge by Rouje Collection
Dec 2, 2024
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1 Min Read
byLicense Global, Content Editor
Wayne Cloth, Starwood Brands
Fashion
Starwood Brands Appoints Wayne Cloth as Vice President of Business Development
Starwood Brands Appoints Wayne Cloth as Vice President of Business Development
Dec 2, 2024
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1 Min Read
byLicense Global, Content Editor
Coffee World, S.W.Smiley
Location-Based Entertainment
S.W.Smiley Launches Collaboration with Thailand Café Brand Coffee World
S.W.Smiley Launches Collaboration with Thailand Café Brand Coffee World
Dec 2, 2024
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1 Min Read
byLicense Global, Content Editor
Danger Mouse and Penfold, Boat Rocker
Streaming & TV
Boat Rocker Recruits new Partners for ‘Danger Mouse,’ ‘Count Duckula’ and ‘Rainbow’
Boat Rocker Recruits new Partners for ‘Danger Mouse,’ ‘Count Duckula’ and ‘Rainbow’
Nov 29, 2024
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2 Min Read
byLicense Global, Content Editor
Global Icons logo
Streaming & TV
Global Icons Partners with D Billions to Expand Brand Licensing Opportunities
Global Icons Partners with D Billions to Expand Brand Licensing Opportunities
Nov 29, 2024
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1 Min Read
byLicense Global, Content Editor
ARTiSTORY STORE at the West Bund Art Museum, Shanghai
Retail News & Trends
ARTiSTORY Opens Second Physical Store in Shanghai
ARTiSTORY Opens Second Physical Store in Shanghai
Nov 29, 2024
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1 Min Read
byLicense Global, Content Editor
Canticos, Teddy Mountain, Encantos Media Studios
Streaming & TV
Teddy Mountain, Encantos Media Studios Partner for Canticos Merchandising
Teddy Mountain, Encantos Media Studios Partner for Canticos Merchandising
Nov 29, 2024
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1 Min Read
byLicense Global, Content Editor
The Thrilljoy Moo Deng PIX
Lifestyle
Thrilljoy Launches Limited Moo Deng Collectible
Thrilljoy Launches Limited Moo Deng Collectible
Nov 29, 2024
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1 Min Read
byLicense Global, Content Editor
Minecraft Magazine, Immediate
Publishing
Immediate Launches Official ‘Minecraft’ Magazine
Immediate Launches Official ‘Minecraft’ Magazine
Nov 29, 2024
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1 Min Read
byLicense Global, Content Editor
Moana 2 x BoxLunch collection
Fashion
BoxLunch Reveals ‘Moana 2’ Collection
BoxLunch Reveals ‘Moana 2’ Collection
Nov 29, 2024
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1 Min Read
byLicense Global, Content Editor
Flash Gordon, Savior of the Universe, King Features 
Streaming & TV
King Features Expands the Flash Gordon Universe with Mad Cave Studios
King Features Expands the Flash Gordon Universe with Mad Cave Studios
Nov 29, 2024
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3 Min Read
byLicense Global, Content Editor
Cath Kidston Paddington Collection, STUDIOCANAL KIDS & FAMILY, Next
Fashion
Cath Kidston Releases Second 'Paddington' Collection
Cath Kidston Releases Second 'Paddington' Collection
Nov 28, 2024
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1 Min Read
byLicense Global, Content Editor
Smiley Sustainable Blanket, Sackcloth & Ashes, Morgan Harper Nichols
Lifestyle
Smiley Launches Collaboration with Sustainable Blanket Brand Sackcloth & Ashes and Artist Morgan Harper Nichols
Smiley Launches Collaboration with Sustainable Blanket Brand Sackcloth & Ashes and Artist Morgan Harper Nichols
Nov 27, 2024
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2 Min Read
byLicense Global, Content Editor
Volkswagen Bulli Bike, MC E-Bike, IMG
Automotive & Cars
MC E-Bike, Volkswagen Launch Volkswagen Bulli Bike
MC E-Bike, Volkswagen Launch Volkswagen Bulli Bike
Nov 27, 2024
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1 Min Read
byLicense Global, Content Editor
‘Mavka’ and VODA UA Drinking Water Collection
Food & Beverage
‘Mavka’ and VODA UA Launch Drinking Water Collection
‘Mavka’ and VODA UA Launch Drinking Water Collection
Nov 27, 2024
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1 Min Read
byLicense Global, Content Editor
Richard Scarry accessories collection, Bottega Veneta
Accessories
Bottega Veneta Unveils Richard Scarry Collection
Bottega Veneta Unveils Richard Scarry Collection
Nov 27, 2024
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1 Min Read
byLicense Global, Content Editor
The Smurfs to Return to S4C, Peyo Company
Streaming & TV
The Smurfs to Return to S4C in 2025
The Smurfs to Return to S4C in 2025
Nov 27, 2024
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1 Min Read
byLicense Global, Content Editor
Versace, Jimmy Choo, Capri Holding images, Capri Holdings
Fashion
Michael Kors Reorganizes Leadership Team
Michael Kors Reorganizes Leadership Team
Nov 27, 2024
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1 Min Read
byLicense Global, Content Editor
“Halo: Flashpoint” from Mantic Games
Entertainment
Mantic Games Launches “Halo: Flashpoint” Tabletop Game
Mantic Games Launches “Halo: Flashpoint” Tabletop Game
Nov 27, 2024
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2 Min Read
byLicense Global, Content Editor
Lionel Messi Classic Mate Mug, Stanley 1913
Home
Stanley 1913, Leo Messi Announce Multi-Year Partnership
Stanley 1913, Leo Messi Announce Multi-Year Partnership
Nov 27, 2024
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3 Min Read
byLicense Global, Content Editor
Tom Gates EPIC Stage Show, Mark Thompson Productions, in association with TG Entertainment and Liz Pichon
Location-Based Entertainment
Tom Gates Takes Centre Stage with New Live Show
Tom Gates Takes Centre Stage with New Live Show
Nov 27, 2024
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2 Min Read
byLicense Global, Content Editor
Merry Grinchmas Krispy Kreme Doughnut Collection, Krispy Kreme, Dr. Seuss
Food & Beverage
The Grinch Visits Krispy Kreme
The Grinch Visits Krispy Kreme
Nov 27, 2024
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1 Min Read
byLicense Global, Content Editor
XO Khloé Luxe Brands Fragrance by Khloe Kardashian
Beauty & Cosmetics
Khloé Kardashian Debuts Fragrance
Khloé Kardashian Debuts Fragrance
Nov 27, 2024
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2 Min Read
byLicense Global, Content Editor
Haribo x Macy’s Thanksgiving Day Parade
Location-Based Entertainment
Haribo to Debut Float and Balloon at Macy’s Thanksgiving Day Parade
Haribo to Debut Float and Balloon at Macy’s Thanksgiving Day Parade
Nov 26, 2024
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2 Min Read
byLicense Global, Content Editor
F1 Drive Go Carts, Grand Prix Plaza
Location-Based Entertainment
Grand Prix Plaza to Launch Year-Round Formula 1 Programming
Grand Prix Plaza to Launch Year-Round Formula 1 Programming
Nov 26, 2024
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3 Min Read
byLicense Global, Content Editor
The Beatles ticket book, Bravado International
Music
The Beatles Announce Limited Edition Beatles Collectibles
The Beatles Announce Limited Edition Beatles Collectibles
Nov 26, 2024
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2 Min Read
byLicense Global, Content Editor
Rachael Hale Christmas Card Range, Funky Pigeon
Publishing
Rachael Hale, Funky Pigeon Partner for Christmas Card Range
Rachael Hale, Funky Pigeon Partner for Christmas Card Range
Nov 26, 2024
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1 Min Read
byLicense Global, Content Editor
Relatable logo
Toys & Games
Relatable Releases Expanded What Do You Meme? Game with Trisha Paytas
Relatable Releases Expanded What Do You Meme? Game with Trisha Paytas
Nov 26, 2024
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2 Min Read
byLicense Global, Content Editor
Dallas Cowboys Nuggets, Tyson
Food & Beverage
Tyson, Dallas Cowboys Partner to Launch Themed Nuggets
Tyson, Dallas Cowboys Partner to Launch Themed Nuggets
Nov 26, 2024
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2 Min Read
byLicense Global, Content Editor
Latest News

Latest Video

25 Years of Brand Licensing Europe – A Conversation with The Natural History Museum
25 Years of Brand Licensing Europe – A Conversation with The Natural History Museum
25 Years of Brand Licensing Europe – A Conversation with Banijay Rights
25 Years of Brand Licensing Europe – A Conversation with Banijay Rights

Editor's Choice

Disney x Macy's
Trends and Insights
License Global’s 2024 Holiday Gift Guide
License Global’s 2024 Holiday Gift Guide

Dec 2, 2024

Amity Kirby, United States Postal Service,
Heritage
The Changemakers: The United States Postal Service
The Changemakers: The United States Postal Service

Dec 2, 2024

Black Friday sales.
Retail News & Trends
Promotions Expected to Drive Holiday Shopping Beyond Black Friday
Promotions Expected to Drive Holiday Shopping Beyond Black Friday

Nov 26, 2024

Sponsored Content

Sponsored Content
Nostalgia Trend Brings Back Iconic '80s Toy: Madballs
Nostalgia Trend Brings Back Iconic '80s Toy: Madballs

Dec 2, 2024

License Global's Deep Dive into Fashion Licensing
Sponsored Content
New Report: Deep Dive into Fashion Licensing
New Report: Deep Dive into Fashion Licensing

Nov 13, 2024

Sponsored Content
Fans Immerse Deeper into Hello Kitty’s Universe for Big Celebration
Fans Immerse Deeper into Hello Kitty’s Universe for Big Celebration

Sep 30, 2024

The September 2024 Issue is Out Now

License Global September 2024 issue

LATEST ISSUE

Brand Licensing Europe Issue – September 2024

The latest issue of License Global has launched! License Global’s September 2024 magazine features a guide to Brand Licensing Europe, the latest news from the biggest brands and more.

Entertainment

The Ever-Expanding 'Miraculous' Universe

Art & Design

Van Gogh Museum is On the Move

Heritage

What’s New at The Natural History Museum

Toys & Games

Spin Master: Inspiring Imagination

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