France Licensing Day 2024, June 27, Paris

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‘Content for Kids Over Six is Particularly Valued by Traditional Broadcasters at the Moment,’ says HARI

License Global speaks with Corentin Besse, brand manager, HARI, ahead of France Licensing Day about the changing ways in which consumers want to enjoy content and the studio’s hunt for a master toy partner for “Grizzy & the Lemmings.”

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SportsParis 2024 Olympics Announced as France Licensing Day Keynote

The session, “Sporting Events and Licensing: The Keys to Success” aims to inspire other French brands and retailers to really embrace licensing. It will take place at France Licensing Day & Licensing International Awards at Cité Internationale Universitaire de Paris, France, on June 27.

Romain Cottineau, Universal Products & Experiences
Movies‘Brands Have Never Had a Greater Need to Tell Stories to Their Audience’ – Universal Products & Experiences on Audience Content Consumption Changes

License Global speaks with Romain Cottineau, director France, retail, marketing and category, Universal Products & Experiences, about European consumer demand trends ahead of France Licensing Day.

Hello Kitty installation in the CUTE exhibition at Somerset House, David Parry, Somerset House
EntertainmentHello Kitty at 50

License Global speaks with Arnaud Simon, licensing director, Sanrio, ahead of France Licensing Day about how the company is celebrating Hello Kitty’s 50th anniversary this year.

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