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Definitely City Collection, PUMA, Manchester City
Football/Soccer
PUMA, Manchester City Launch ‘Definitely City’ Collection in Collaboration with Oasis’ Noel GallagherPUMA, Manchester City Launch ‘Definitely City’ Collection in Collaboration with Oasis’ Noel Gallagher

The kit is part of the “Definitely City” collection and marks the 30th anniversary of Oasis’ “Definitely Maybe” album.

byLicense Global
Sep 12, 2024
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3 Min Read
TEREZ, National Basketball Association partnership
Fashion
TEREZ to Launch National Basketball Association PartnershipTEREZ to Launch National Basketball Association Partnership
byLicense Global
Sep 12, 2024
2 Min Read
NFL Build-A-Bears
Toys & Games
Build-A-Bear Scores Partnership Deal with Kansas City ChiefsBuild-A-Bear Scores Partnership Deal with Kansas City Chiefs
byLicense Global
Sep 10, 2024
1 Min Read
“Premier League Player”
Video Games
Rezzil Announces Premier League VR GameRezzil Announces Premier League VR Game
byLicense Global
Sep 10, 2024
1 Min Read
“Golden Tee PGA TOUR 2025”
Video Games
‘Golden Tee PGA TOUR 2025’ Celebrates 35th Anniversary‘Golden Tee PGA TOUR 2025’ Celebrates 35th Anniversary
byLicense Global
Sep 10, 2024
2 Min Read
The Breitling Chronomat NFL Collection
Accessories
Breitling Introduces Chronomat NFL CollectionBreitling Introduces Chronomat NFL Collection
byLicense Global
Sep 10, 2024
2 Min Read
“NBA 2K25” 
Video Games
‘NBA 2K25’ Launches Worldwide
‘NBA 2K25’ Launches Worldwide
Sep 9, 2024
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1 Min Read
byLicense Global
Panini logo
Sports
Panini America Partners with The Brandr Group on Collegiate NIL Initiatives
Panini America Partners with The Brandr Group on Collegiate NIL Initiatives
Sep 6, 2024
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2 Min Read
byLicense Global
Newcastle United Football Club shirts
Football/Soccer
10 Minutes With … Newcastle United Football Club on Building a Global Licensing Program from the Ground Up
10 Minutes With … Newcastle United Football Club on Building a Global Licensing Program from the Ground Up
Sep 3, 2024
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4 Min Read
byIan Hart
NFL Pop! Yourself
Toys & Games
Funko, NFL Team for Customizable Pop! Yourself Collectibles
Funko, NFL Team for Customizable Pop! Yourself Collectibles
Sep 2, 2024
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1 Min Read
byLicense Global
Dobble Bundesliga 
Toys & Games
Zygomatic Studio Unveils Dobble Bundesliga
Zygomatic Studio Unveils Dobble Bundesliga
Aug 30, 2024
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1 Min Read
byLicense Global
Brands at Play
Trends and Insights
Brands at Play: More Than Just a Game
Brands at Play: More Than Just a Game
Aug 29, 2024
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4 Min Read
byBen Roberts
The MoMA x Nike Everyday Sock
Fashion
MoMA Design Store Pairs with Nike
MoMA Design Store Pairs with Nike
Aug 28, 2024
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1 Min Read
byLicense Global
23XI Racing memorabilia
Sports
Upper Deck Inks Licensing Agreement with 23XI Racing
Upper Deck Inks Licensing Agreement with 23XI Racing
Aug 27, 2024
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1 Min Read
byLicense Global
Kelce Mix by Travis and Jason Kelce
Corporate Brands
Travis and Jason Kelce, General Mills Release Kelce Mix Cereal
Travis and Jason Kelce, General Mills Release Kelce Mix Cereal
Aug 27, 2024
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2 Min Read
byLicense Global
Angel Reese, WNBA All-Star, at Panini America photo shoot during the WNBPA Rookie Orientation
Sports
The Rise of Women’s Sports and Brand Licensing
The Rise of Women’s Sports and Brand Licensing
Aug 26, 2024
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14 Min Read
byIan Hart
“EA SPORTS NHL 25”
Video Games
‘EA Sports NHL 25’ Launching Oct. 4
‘EA Sports NHL 25’ Launching Oct. 4
Aug 26, 2024
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3 Min Read
byLicense Global
Angel Reese x Reese’s Collection
Apparel
Reese’s and Angel Reese to Release Merch Collection
Reese’s and Angel Reese to Release Merch Collection
Aug 22, 2024
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2 Min Read
byLicense Global
License Global August 2024 issue
License Global Magazine
August 2024
The latest issue of License Global has launched! License Global's August 2024 issue focuses on the rise of women's sports, how global automotive businesses are taking their brands off-road and how the licensing industry can capitalize on consumer desire for self-care and self-confidence.
License Global August 2024 issue
The latest issue of License Global has launched! License Global's August 2024 issue focuses on the rise of women's sports, how global automotive businesses are taking their brands off-road and how the licensing industry can capitalize on consumer desire for self-care and self-confidence.
Reebok Fitness app
Sports
Reebok Launches Fitness App
Reebok Launches Fitness App
Aug 21, 2024
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1 Min Read
byLicense Global
College Football Top 25 Ranking Tracker Bobblehead Series.
Sports
College Football Top 25 Ranking Tracker Bobbleheads Revealed
College Football Top 25 Ranking Tracker Bobbleheads Revealed
Aug 20, 2024
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1 Min Read
byLicense Global
Will Levis No. 8, Hellmann’s, QB Will Levis
Beauty & Cosmetics
Hellmann’s, QB Will Levis Partner for Parfum de Mayonnaise
Hellmann’s, QB Will Levis Partner for Parfum de Mayonnaise
Aug 14, 2024
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1 Min Read
byLicense Global
NFL Collectible Card Game, UNO
Toys & Games
UNO Partners with NFL for Collectible Card Game
UNO Partners with NFL for Collectible Card Game
Aug 13, 2024
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2 Min Read
byLicense Global
England store at Wembley Stadium, Fanatics
Apparel
The FA Expands Fanatics Partnership
The FA Expands Fanatics Partnership
Aug 13, 2024
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2 Min Read
byLicense Global
POP: Team USA USAWP Flavor Flav, Funko
Toys & Games
Funko to Launch Team USA Water Polo Flavor Flav Pop!
Funko to Launch Team USA Water Polo Flavor Flav Pop!
Aug 13, 2024
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1 Min Read
byLicense Global
Rundle Cup, Hook Polo, Sam Churchill
Apparel
Hook Polo Becomes Official Clothing Partner and Sponsor of British Army Polo
Hook Polo Becomes Official Clothing Partner and Sponsor of British Army Polo
Aug 9, 2024
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1 Min Read
byLicense Global
Upper Deck, CLC, Brandr Group logos
Sports
Upper Deck Announces NIL Trading Cards for College Athletes
Upper Deck Announces NIL Trading Cards for College Athletes
Aug 8, 2024
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3 Min Read
byLicense Global
Paris 2024 Olympics capsule, Anti Social Social Club
Sports
The Olympics: Licensing Gold
The Olympics: Licensing Gold
Aug 5, 2024
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2 Min Read
byLicense Global
Match Attax UEFA Club Competitions Football Cards, Topps
Toys & Games
Topps Launches Match Attax UEFA Club Competitions Football Cards
Topps Launches Match Attax UEFA Club Competitions Football Cards
Jul 31, 2024
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1 Min Read
byLicense Global
UEFA Club Competitions and FC Barcelona Stands at BLE 2023
Brand Licensing Europe
European Football Clubs Sign for Brand Licensing Europe
European Football Clubs Sign for Brand Licensing Europe
Jul 31, 2024
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3 Min Read
byLicense Global
Mattel x AthLife
Toys & Games
Mattel Partners with AthLife to Launch Branded Experiences at Sporting Events Nationwide
Mattel Partners with AthLife to Launch Branded Experiences at Sporting Events Nationwide
Jul 26, 2024
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2 Min Read
byLicense Global
Team France Samsung theme.
Technology
Team France Olympics Samsung Theme Designed by Bare Tree Media Team France Olympics Samsung Theme Designed by Bare Tree Media
Team France Olympics Samsung Theme Designed by Bare Tree Media
Jul 26, 2024
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1 Min Read
byLicense Global
Wrex the Dragon with Wrexham AFC-branded bottles of STōK Cold Brew
Food & Beverage
STōK Cold Brew Launches Limited-Edition Wrexham-Branded Bottles
STōK Cold Brew Launches Limited-Edition Wrexham-Branded Bottles
Jul 23, 2024
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1 Min Read
byLicense Global
The PUMA x Formula 1 collection
Apparel
PUMA and Formula 1 Unveil New Collection
PUMA and Formula 1 Unveil New Collection
Jul 23, 2024
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1 Min Read
Sue Bird Barbie, Mattel
Toys & Games
Barbie Honors WNBA Legend, Sue Bird, with Role Model Doll
Barbie Honors WNBA Legend, Sue Bird, with Role Model Doll
Jul 22, 2024
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1 Min Read
byLicense Global
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Mandalay Bay Resort, Las Vegas
Licensing Expo
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Ben Roberts, content director, License Global, presenting his State of the Nation session at BLE 2023
Brand Licensing Europe
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2024 Leading Licensees Report
Rankings and Lists
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The August 2024 Issue is Out Now

License Global August 2024 issue

LATEST ISSUE

August 2024

The latest issue of License Global has launched! License Global's August 2024 issue focuses on the rise of women's sports, how global automotive businesses are taking their brands off-road and how the licensing industry can capitalize on consumer desire for self-care and self-confidence.

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The Rise of Women’s Sports and Brand Licensing

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Automotive Special Report: How Global Automotive Businesses are Taking Their Brands Off-Road

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Sony Pictures: Something for Everyone

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