Video Games

The latest licensed products, partnerships and brand collaboration news from indie developers, market-leading franchises and global gaming studios.

PUBG MOBILE x Volkswagen licensing collaboration, PUBG MOBILE, Volkswagen
Video Games
PUBG MOBILE, Volkswagen to Bring Beetle Models to ‘Battlegrounds’PUBG MOBILE, Volkswagen to Bring Beetle Models to ‘Battlegrounds’

Players can choose between two Volkswagen models, the VW Käfer 1200L and the VW New Beetle Convertible.

byLicense Global
Oct 3, 2024
|
1 Min Read
The “Pac-Man Live Experience,” Little Lion Entertainment, Bandai Namco
Location-Based Entertainment
Little Lion Entertainment, Bandai Namco Unveil ‘Pac-Man Live Experience’Little Lion Entertainment, Bandai Namco Unveil ‘Pac-Man Live Experience’
byLicense Global
Oct 1, 2024
2 Min Read
Jennifer Coleman, Konami Cross Media NY
Brand Licensing Europe
25 Years of Brand Licensing Europe – A Conversation with Konami Cross Media NY25 Years of Brand Licensing Europe – A Conversation with Konami Cross Media NY
byIan Hart, McKenna Morgan
Sep 30, 2024
In-game Porsche placement within “Rocket League.”
Entertainment
Good Game: CAA Expands Global Gaming IP with 'Minecraft' and 'Stumble Guys'Good Game: CAA Expands Global Gaming IP with 'Minecraft' and 'Stumble Guys'
byAmanda Cioletti
Sep 27, 2024
7 Min Read
Beats by Dre (special-edition Solo 4 headphones), Minecraft
Video Games
Minecraft Expands Globally with New Licensing and Retail PartnersMinecraft Expands Globally with New Licensing and Retail Partners
byLicense Global
Sep 24, 2024
3 Min Read
John Friend, head, Xbox Gaming Consumer Products, Microsoft on the BLE Stage.
Brand Licensing Europe
Gaming’s Evolution: Xbox on Celebrating Fandom with LicensingGaming’s Evolution: Xbox on Celebrating Fandom with Licensing
byGianna Rosenbach, Ben Roberts
Sep 24, 2024
5 Min Read
Hot Wheels Let’s Race, Mattel
Sponsored Content
Mattel’s Hot Wheels are on Fire
Mattel’s Hot Wheels are on Fire
Sep 24, 2024
|
2 Min Read
byLicense Global
“Call of Duty: Black Ops 6,” Xbox
Video Games
Xbox: Gaming Evolved
Xbox: Gaming Evolved
Sep 20, 2024
|
14 Min Read
byBen Roberts
Higround x Minecraft Keyboard Collection
Entertainment
Minecraft’s Expansion: Products, Territories, a Theatrical Feature and More
Minecraft’s Expansion: Products, Territories, a Theatrical Feature and More
Sep 19, 2024
|
7 Min Read
byMcKenna Morgan
“Space Marine 2”
Video Games
Courage and Honor: Games Workshop on ‘Space Marine 2’ and Warhammer’s Legacy
Courage and Honor: Games Workshop on ‘Space Marine 2’ and Warhammer’s Legacy
Sep 19, 2024
|
7 Min Read
byBen Roberts
License Global September 2024 issue
License Global Magazine
Brand Licensing Europe Issue – September 2024
The latest issue of License Global has launched! License Global’s September 2024 magazine features a guide to Brand Licensing Europe, the latest news from the biggest brands and more.
Brand Licensing Europe Issue
The latest issue of License Global has launched! License Global’s September 2024 magazine features a guide to Brand Licensing Europe, the latest news from the biggest brands and more.
“Care Bears: Caring Quest”
Video Games
Cloudco Unveils ‘Care Bears: Caring Quest’ on Roblox
Cloudco Unveils ‘Care Bears: Caring Quest’ on Roblox
Sep 17, 2024
|
2 Min Read
byLicense Global
“Angry Birds” Game Mode
Entertainment
Toptracer, Rovio Entertainment Launch ‘Angry Birds’ Game Mode
Toptracer, Rovio Entertainment Launch ‘Angry Birds’ Game Mode
Sep 17, 2024
|
1 Min Read
byLicense Global
PUMA x “Rocket League” collection.
Fashion
PUMA and ‘Rocket League’ Announce New Collection
PUMA and ‘Rocket League’ Announce New Collection
Sep 17, 2024
|
1 Min Read
byLicense Global
“Among Us”
Entertainment
Disguise, Innersloth Announce ‘Among Us’ Costumes
Disguise, Innersloth Announce ‘Among Us’ Costumes
Sep 12, 2024
|
1 Min Read
byLicense Global
"Fall Guys"
Video Games
IMG Partners, Devolver Digital Expand ‘Fall Guys’ Presence in EMEA, Brazil
IMG Partners, Devolver Digital Expand ‘Fall Guys’ Presence in EMEA, Brazil
Sep 11, 2024
|
2 Min Read
byLicense Global
“TRANSFORMERS: Galactic Trials”
Entertainment
‘TRANSFORMERS: Galactic Trials’ Releases Trailer
‘TRANSFORMERS: Galactic Trials’ Releases Trailer
Sep 10, 2024
|
2 Min Read
byLicense Global
“Premier League Player”
Video Games
Rezzil Announces Premier League VR Game
Rezzil Announces Premier League VR Game
Sep 10, 2024
|
1 Min Read
byLicense Global
“Golden Tee PGA TOUR 2025”
Video Games
‘Golden Tee PGA TOUR 2025’ Celebrates 35th Anniversary
‘Golden Tee PGA TOUR 2025’ Celebrates 35th Anniversary
Sep 10, 2024
|
2 Min Read
byLicense Global
“NBA 2K25” 
Video Games
‘NBA 2K25’ Launches Worldwide
‘NBA 2K25’ Launches Worldwide
Sep 9, 2024
|
1 Min Read
byLicense Global
Crayola Create and Play app
Entertainment
Crayola, Red Games Launch Collab with The Smithsonian
Crayola, Red Games Launch Collab with The Smithsonian
Sep 6, 2024
|
2 Min Read
byLicense Global
World of Pippi Longstocking, Paper Play Games, The Astrid Lindgren Company
Video Games
‘World of Pippi Longstocking’ Game Released
‘World of Pippi Longstocking’ Game Released
Sep 5, 2024
|
1 Min Read
byLicense Global
FaZe and G FUEL
Video Games
G FUEL, FaZe Clan Announce Licensing Deal
G FUEL, FaZe Clan Announce Licensing Deal
Sep 4, 2024
|
2 Min Read
byLicense Global
Harry Potter: Quidditch Champions key art, Warner Bros. Games
Video Games
Warner Bros. Games Launches ‘Harry Potter: Quidditch Champions’
Warner Bros. Games Launches ‘Harry Potter: Quidditch Champions’
Sep 4, 2024
|
2 Min Read
byLicense Global
Catchphrase host Stephen Mulhern, All3Media International
Video Games
Daily Online Game for Game Show ‘Catchphrase’ Launches
Daily Online Game for Game Show ‘Catchphrase’ Launches
Sep 3, 2024
|
1 Min Read
byLicense Global
Boyhood Angry Birds Figurines
Video Games
Boyhood Unveils ‘Angry Birds’ Figurines for Brand’s 15th Anniversary
Boyhood Unveils ‘Angry Birds’ Figurines for Brand’s 15th Anniversary
Sep 3, 2024
|
1 Min Read
byLicense Global
Zedd x Roblox, Zedd, UMG, Supersocial
Video Games
Zedd, UMG, Supersocial Launch Beat Galaxy Takeover on 'Roblox'
Zedd, UMG, Supersocial Launch Beat Galaxy Takeover on 'Roblox'
Sep 2, 2024
|
2 Min Read
byLicense Global
LEGO “Super Mario: Mario Kart”
Entertainment
The LEGO Group Reveals ‘Super Mario: Mario Kart’ Sets
The LEGO Group Reveals ‘Super Mario: Mario Kart’ Sets
Aug 30, 2024
|
3 Min Read
byLicense Global
“JEOPARDY!” for Arcade1Up
Entertainment
Arcade1Up Brings ‘JEOPARDY!’ to Infinity Gaming Devices
Arcade1Up Brings ‘JEOPARDY!’ to Infinity Gaming Devices
Aug 29, 2024
|
1 Min Read
byLicense Global
Video games
Trends and Insights
Gaming Keeps Growing
Gaming Keeps Growing
Aug 28, 2024
|
4 Min Read
byJane Neal
“Care Bears Fortnite”
Entertainment
Cloudco, Big Honeycomb, Sloth Games Announce ‘Care Bears Fortnite’
Cloudco, Big Honeycomb, Sloth Games Announce ‘Care Bears Fortnite’
Aug 27, 2024
|
1 Min Read
byLicense Global
Erling Haaland x “Clash of Clans,” Supercell
Video Games
The Transformation of Mobile Gaming
The Transformation of Mobile Gaming
Aug 27, 2024
|
5 Min Read
byBen Roberts
"Poppy Playtime" Triple Pack
Entertainment
Mob Entertainment, Maximum Entertainment Partner for ‘Poppy Playtime’ Triple Pack
Mob Entertainment, Maximum Entertainment Partner for ‘Poppy Playtime’ Triple Pack
Aug 26, 2024
|
2 Min Read
byLicense Global
“EA SPORTS NHL 25”
Video Games
‘EA Sports NHL 25’ Launching Oct. 4
‘EA Sports NHL 25’ Launching Oct. 4
Aug 26, 2024
|
3 Min Read
byLicense Global
Care Bears in PKXD.
Entertainment
Care Bears Return to PKXD
Care Bears Return to PKXD
Aug 23, 2024
|
2 Min Read
byLicense Global
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25 Years of Brand Licensing Europe: A Conversation with Jazwares
25 Years of Brand Licensing Europe: A Conversation with Jazwares

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Halloween decorations
Trends and Insights
Spooky Season has Arrived, Earlier than EverSpooky Season has Arrived, Earlier than Ever
Oct 1, 2024
7 Min Read
The Influentials 2024, License Global
Entertainment
Send Your Nominations for License Global’s InfluentialsSend Your Nominations for License Global’s Influentials
Sep 30, 2024
2 Min Read
BLE 2024 Characters, Brand Licensing Europe
Brand Licensing Europe
Record-Breaking Attendance Makes Brand Licensing Europe 2024 the Biggest in HistoryRecord-Breaking Attendance Makes Brand Licensing Europe 2024 the Biggest in History
Sep 27, 2024
3 Min Read

Sponsored Content

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Sponsored Content
Fans Immerse Deeper into Hello Kitty’s Universe for Big CelebrationFans Immerse Deeper into Hello Kitty’s Universe for Big Celebration
Sep 30, 2024
4 Min Read
Barbie flip phone, Mattel, Human Mobile Devices
Sponsored Content
Barbie at 65: An Icon ReimaginedBarbie at 65: An Icon Reimagined
Sep 26, 2024
3 Min Read
Monster High Fashion Dolls, Mattel
Sponsored Content
‘Monster High’ Franchise Adds New Series, Video Games, Doll Lines‘Monster High’ Franchise Adds New Series, Video Games, Doll Lines
Sep 25, 2024
2 Min Read
Sep 24 - Sep 26, 2024
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The September 2024 Issue is Out Now

License Global September 2024 issue

LATEST ISSUE

Brand Licensing Europe Issue – September 2024

The latest issue of License Global has launched! License Global’s September 2024 magazine features a guide to Brand Licensing Europe, the latest news from the biggest brands and more.

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