Adidas to Buy Reebok
Sporting goods company Adidas-Salomon AG agreed to buy Reebok InternationalLtd. for approximately $3.8 billion. The combined company would have about$11.7 billion in sneaker and sports equipment sales, compared with Nike's $13.7billion. Adidas Chief Executive Herbert Hainer says he intends to have the twobusinesses run separately. Reebok CEO Paul Fireman will continue to manage theReebok brand.
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