Vampire Licensing—A Program Consumers Can Get Their Teeth Into

Lesbian Vampire Killers

, set for release in British cinemas in March.

Aimed at audiences aged 15 to 25, products include T-shirts and hoodies from CID, mugs and talking key chains from Underground Toys and posters and badges from Pyramid. Product will be available from this month through key high-street and online retailers including HMV, Forbidden Planet, Play and Amazon. 

"The products, capturing the film's tone and humor, are already engaging with our target audience with strong pre-order figures," says Jamie Schwartz, director of marketing for Momentum Pictures.

"Pre-order sales on our product are very encouraging, especially as we're still almost two months from the cinema release," says Robyn Morgan, licensing manager at Pyramid Posters.