Sony Plans The Smurfs 2

With box office receipts from the release of The Smurfs this summer approaching $400 million, Sony Pictures has announced The Smurfs 2, which will hit theaters next summer.

With nearly 500 licensees around the world, The Smurfs pervades every category of merchandise including toys, games, apparel, accessories, publishing, interactive games and house wares.

Sony is seeking European partners for the second film at Brand Licensing Europe. The TV series is on-air throughout Europe, where the brand is 50-years-old.

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