Skinnygirl Cocktails has expanded its low-calorie alcoholic beverage offerings to include wine and flavored vodkas. Products will be available at retail in May.
Joining the margarita, sangria and white cranberry cosmo offerings, new products include a wine collection, vodka with natural flavors and piña colada. The brand was created by author and reality television personality Bethenny Frankel.
"We are changing the way women think about socializing by rewriting the rules of cocktailing," says Melanie Hellenga, director, Skinnygirl Cocktails. "We are rolling out all of the innovations at once as we are committed to giving ladies everything they want and need to stock a low-calorie, guilt-free bar. We are excited to give more options to Skinnygirl fans around the world."
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