“Eric’s stories of imagination and exploration have already captivated the hearts and minds of kids and parents across the globe, so we are thrilled to introduce even more of his amazing products for 2013,” says Laura Perks, vice president of marketing, Kids Preferred. “These wonderful and beautiful toys open up new worlds of creativity and curiosity for kids of all ages.”
In a new partnership, Kids Preferred has launched a line of plush featuring the characters of Aardman Animations’ animated series, “Shaun the Sheep.” The line includes Shaun the Sheep plush in three sizes, as well as a Timmy the Lamb plush.
Kids Preferred has also introduced two new plush singing dolls modeled after typical Latin American grandparents to help Hispanic families preserve their musical traditions. The Baby Abuelita dolls sing a selection of traditional Spanish lullabies including “Duérmete mi niña,” “Tengo una vaca lechera” and “Los pollitos dicen.”
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