British luxury fashion brand Jaeger has partnered with Beanstalk to help develop the brand’s international licensing program. Beanstalk will secure premium partners across a range of lifestyle categories including fragrance, sunglasses, footwear, children’s apparel and housewares.
“We are proud to be working with Jaeger, one of Britain’s most respected fashion brands,” says Ciarán Coyle, Beanstalk’s managing director for international. “Under the careful guidance of group chief executive Belinda Earl, Jaeger has undergone a revival and has reclaimed its rightful position at the forefront of British fashion. We look forward to building on this success through the acquisition of premium lifestyle partners within the brand’s licensing program.”