Egmont's Licensed Titles Grow in U.K.

Egmont's licensed magazine titles showed growth from July to December 2011, according to recently published ABC figures.The company's girls' portfolio showed a 3.2 percent increase, and its Disney portfolio was up 17.5 percent year-on-year. The link betwe

April 6, 2018

The company's girls' portfolio showed a 3.2 percent increase, and its Disney portfolio was up 17.5 percent year-on-year. The link between movies and magazines is evident with the latest installment to the Cars franchise,

Cars 2

, having a significant impact on the magazine's distribution with 30.4 percent year-on-year growth.

Yesterday Egmont announced the launch of a magazine based on the online game, "Bin Weevils."

"Egmont has demonstrated the strength of both our licensed products and own-brand titles with strong period on period growth across the portfolio," says Debbie Cook, director, magazines, Egmont Publishing Group. "Through continued investment in our products, combined with a strong focus on our titles digital platforms, we have put ourselves in a strong position to continue this growth and engage our audiences. We are also excited to be involved with the innovative launch of

Bin Weevils

magazines, where we are extending an online brand from virtual into the print world."

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