SeaWorld Releases First App

SeaWorld has released its first mobile game, “Turtle Trek,” based on the park attraction of the same name.

The underwater adventure, designed for kids ages 4 to 9, lets players follow the journey of a sea turtle from the moment he hatches on the beach. Players travel the ocean with the turtle as he grows up, dodging predators, learning about sea animals and meeting friends like Shamu along the way. Players can also outfit their turtle with customized shells, and work to complete a sticker book.

A portion of all proceeds from in-app purchases go to the SeaWorld & Busch Gardens Conservation Fund to benefit animals around the world.