Zodiak Kids inked a deal with Fabric Flavours to produce Little Princess apparel range for the U.K. including Little Princess t-shirts and nursery wear will be sold in both independent boutiques and fashion markets later this year.
Internationally, Little Princess calendars will launch in Germany; and Panini will include dedicated Little Princess pages in magazines published in France and Germany.
Zodiak Kids recently appointed three agents in Germany, Asia and Australia and New Zealand. m4e Group will represent the brand in Germany; Empire will represent the brand in Asia across all categories excluding publishing and DVD; and Merchantwise is the appointed licensing partner in Australia and New Zealand.
“We are thrilled with how the Little Princess brand is performing,” says Jennifer Lawlor, senior vice president,
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