The agency, under Walker, will expand intellectual and licensing properties into consumer products throughout the global market. Properties to be managed will be announced in the coming weeks.
"We are thrilled that Jason has joined Union Square," says Shawn Garrity, president of Union Square. "It is our clearly stated goal to assemble key talent from sports, entertainment, public relations, retail and marketing backgrounds to provide the expertise needed to ensure the success of our company. His vast experience in the branding of sports and entertainment properties will be a valuable asset as we grow our business."
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