Arnoldo Mondadori Editore S.p.a has signed on to produce a series of Puppy in My Pocket “Adventures in Pocketville” literature and play books. The first publications will be on shelf in March and will feature mini-books, stick and stack albums and fun interactive coloring books.
Belltex signed a deal bring home textiles inspired by the Puppy in my Pocket TV series to Spain and Portugal. Products will include quilt covers, pillows, bedroom accessories, bath towels, carpets, curtains and handkerchiefs; and will hit stores this fall.
“Arnoldo Mondadori Editore S.p.a is renowned for its excellence in publishing for both adults and children,” says Graziano Delmaestro, licensing director of Giochi Preziosi Group. “We believe that the company’s creative use of key licenses is perfect for Puppy in My Pocket. And little girls love to decorate their rooms and now they will be able to express their love for Ami and all her Puppy in my Pocket friends in a new way. At GP, we believe in high quality products, and only work with reputable companies such as Belltex.”