Major Digital Brands Join BLE Licensing Academy

“It’s a great thrill to have these three hot digital properties take the stage together and to be moderated by an expert in kids’ brands,” says Jessica Blue, event director, Brand Licensing Europe. “After the success of Michael Acton Smith’s keynote last year, we anticipate this being another unmissable session and are pleased that digital brands are so firmly on our Licensing Academy agenda.”

Gary Pope, co-founder, Kids Industries, will moderate the discussion. Panelists include Amelia Johnson, co-founder and commercial director, BinWeevils.com; Laura Batten, head of community, Club Penguin; and Trudi Hayward, senior vice president and global head of merchandise, ITV Studios Global Entertainment.

For a full listing of Licensing Academy sessions or to learn more about the show, visit www.brandlicensing.eu or follow the show on Twitter at @bleurope.