Hearst Magazines announced a partnership with HGTV for HGTV Magazine, which will launch this fall. Hearst and HGTV will do test issues to gauge consumers' interest in the concept ahead of a full-scale launch next year.
The publication will explore the themes covered in HGTV's popular programming, including real estate, decorating, home renovation, gardening, entertaining and food.
"We're pleased to be testing this new magazine in the market, once again partnering with Scripps Networks," says David Carey, president of Hearst Magazines. "Hearst is known for its successful partnerships and HGTV's enormous fan base and rich lifestyle content dovetails well with our expertise at delivering entertaining and compelling content."