Artist Ketra Oberlander, founder of Art of Possibility, said Fabian's pattern-driven works are a perfect fit for the agency. "Everything we do is so personal, and Joan is a perfect fit for us. We are thrilled to be working with her," she said.
Oberlander founded the agency as a way to connect manufacturers with disabled artists who were producing terrific work. Consumers, she believes, want to express their value systems through their purchases, and the Art of Possibility brand allows them to support disabled artists in a for-profit model that liberates them from dependence on charity.
"We're a smart idea that appeals to a smart, conceptual consumer," she said. "Every time I go to
So far, the brand has been picked up by Westminster Fibers, distributors of collections of yarns and woven, dyed and printed cotton fabrics.
The brand has been getting great media attention. "The prop master on the television show 'Damages' has used our product this season, and we've been getting a lot of coverage." she said. "We'll be pushing our brand strength even more this year."
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