New Media/Social
The latest licensed products, partnerships and brand collaboration news from influencers, streamers, social platforms and new media-based brands.
“Come Mine With Me” title screen.
New Media/SocialThe ‘Come Dine With Me’ Video Game: A Modern Metaverse Masterpiece?The ‘Come Dine With Me’ Video Game: A Modern Metaverse Masterpiece?
Coined as the brand’s arrival in the metaverse by its developers, ITV Studios is bringing Channel 4’s “Come Dine With Me” to new generations of fans via “Minecraft,” but why does the idea work so well and how does it reflect today’s metaverse landscape?
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