Blonde Sheep Licensing Inks Deal with The Advisory Bored

Global representation rights to MetaGallery’s portfolio of art related properties have been granted to Blonde Sheep Licensing.

License Global

January 20, 2023

2 Min Read
Bored Ape Yacht Club NFTs.
Bored Ape Yacht Club NFTs. The Advisory Bored

Blonde Sheep Licensing has secured the global representation rights to MetaGallery’s portfolio of art related properties. The immediate focus will be in developing a licensing program for The Advisory Bored, a collective of Bored Ape Yacht Club (BAYC) NFTs. The agreement will give Blonde Sheep access to the Bored Apes, Mutant Apes and Kennel Club NFTs. 

Formed by MetaGallery, The Advisory Bored is a fellowship of Bored Ape Yacht Club NFT owners and thought leaders, representing the Web3 community. Owners include American Ape, MetaZig.eth GM, CANNACITY, LimeNetw0rk and BelowBored, to name a few.  

“BAYC NFTs are one of the most well-known, desirable and highest value collections of NFTs in the world, and we’re thrilled that MetaGallery has chosen to work with us to develop the global licensing program,” says Natasha Dyson, founder and chief executive officer, Blonde Sheep Licensing. “We’re delighted to offer brands and retailers not just the desirable ape images, but various services to add appeal to the products, brand identity, and provide valuable data feedback. There are already many BAYC products in the market showing the existing, and growing, appetite for these bored looking apes.  Brands and retailers need to react quickly to this growing trend.” 

Related:PureArts Brings Bored Ape to the Physical World

While Blonde Sheep will focus on developing the licensing program, MetaGallery will offer its services, identifying and creating the optimum Web3 strategies that complement and enhance the retailer or brand's Web2 business, including Metaverse Environments, Digital Tokens and bespoke activations. These community building tools give brands and retailers direct access to their existing and potential customers and develop a much closer relationship thereby understanding their buying behavior.  

Created by Yuga Labs, there are 10,000 Bored Ape Yacht Club NFTs. Owners are granted rights to license the images, and derivatives of the images.

“I’ve been fortunate to work with Natasha over the years,” says Russell Singler, founder, MetaGallery. “Her reputation and experience with AAA brands in the industry provides us with the strongest foundation for growth and success. I know Natasha shares our excitement for this new frontier."  

Read more about:


About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like