Apparel

The latest licensed products, partnerships and brand collaboration news from clothing brands, fast fashion and apparel merchandisers.

WWE x Fanatics Partnership announcement

WWE and Fanatics Expand Partnership WWE and Fanatics Expand Partnership

Global event merch deal starts May 1.

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Apr 21, 2023

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2 Min Read

Nanette Lepore logo

Nanette Lepore and Forever Fashion Announce Licensing Partnership Nanette Lepore and Forever Fashion Announce Licensing Partnership

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Apr 21, 2023

1 Min Read

Apparel from the PUMA x “Miraculous” collection.

PUMA Unveils ‘Miraculous’ Collection PUMA Unveils ‘Miraculous’ Collection

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Apr 20, 2023

1 Min Read

Mattel and Gap logos, respectively.

Mattel and Gap Announce New Partnership Mattel and Gap Announce New Partnership

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Apr 19, 2023

1 Min Read

The RE/AE Snapchat pop-up.

American Eagle Unveils of RE/AE, a Digital Resale Shop by thredUP American Eagle Unveils of RE/AE, a Digital Resale Shop by thredUP

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Apr 13, 2023

2 Min Read

Guillermo Andrade.

Guillermo Andrade Named Creative Advisor of Leagues Cup Guillermo Andrade Named Creative Advisor of Leagues Cup

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Apr 13, 2023

1 Min Read

Joggers and sneakers from the PUMA x Mercedes-AMG Motorsport Wild Child Collection.

PUMA Teams Up with Mercedes

PUMA Teams Up with Mercedes

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Babybel x Label Chaussette Launch Socks Range

Babybel x Label Chaussette Launch Socks Range

Babybel x Label Chaussette Launch Socks Range

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Dress from the Brigitte Bardot collection.

Brigitte Bardot Women's prêt-à-porter Collections Coming Soon

Brigitte Bardot Women's prêt-à-porter Collections Coming Soon

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T-shirts from the Archie Comics collection.

Archie Comics And Hours Debut Capsule Collection

Archie Comics And Hours Debut Capsule Collection

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Converse Liverpool Football Club apparel.

Converse x Liverpool FC Launches

Converse x Liverpool FC Launches

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Fanatics Acquires EPI

Fanatics Acquires Italian Sports Merchandise Business, EPI

Fanatics Acquires Italian Sports Merchandise Business, EPI

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The Hello Kitty & Friends Kaomoji collection.

Kaomoji Enters the World of Sanrio

Kaomoji Enters the World of Sanrio

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T-shirt reading "Stand for Something or Step Aside."

Kenneth Cole Releases Apparel Collab for Anniversary

Kenneth Cole Releases Apparel Collab for Anniversary

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Smiley x ASOS collection

Smiley and ASOS Announce Apparel Collaboration

Smiley and ASOS Announce Apparel Collaboration

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"Captain America" mini backpack

Marvel and Loungefly Collaborate for Marvel Character Collections

Marvel and Loungefly Collaborate for Marvel Character Collections

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Black corduroy catsuit from the Wrangler x Fender Collection.

Wrangler and Fender Drop Second Legendary Collection

Wrangler and Fender Drop Second Legendary Collection

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J.C. Penney and Sports Illustrated Launch New Swimwear Collection

J.C. Penney and Sports Illustrated Launch New Swimwear Collection

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(From L to R): Pieces from Fe Noel, RHODE and Agua Bendita.

Target Announces the Spring Designer Collection

Target Announces the Spring Designer Collection

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T-shirt from the Buttercloth x Van Gogh Museum collection.

Buttercloth and Van Gogh Museum Launch Apparel Collection

Buttercloth and Van Gogh Museum Launch Apparel Collection

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The Campus 80s sneaker.

adidas Originals and BAPE Celebrate 20 Years of Collaboration

adidas Originals and BAPE Celebrate 20 Years of Collaboration

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Touring satin jacket from the Goodyear HUF collaboration.

HUF x Goodyear Collab on Apparel

HUF x Goodyear Collab on Apparel

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Atari round neck t-shirt

Poetic Brands Signs Multiyear Atari Contract

Poetic Brands Signs Multiyear Atari Contract

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The Mugler collection.

Thierry Mugler is Coming to H&M

Thierry Mugler is Coming to H&M

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Levi's model.

Levi’s Partners with Lalaland.ai

Levi’s Partners with Lalaland.ai

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Vanquish Fitness x Dragon Ball Z collaboration collection

Vanquish Fitness Launches ‘Dragon Ball Z’ Collaboration Capsule Collection

Vanquish Fitness Launches ‘Dragon Ball Z’ Collaboration Capsule Collection

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Kellogg’s x LeSportsac

Food & Beverage

Kellogg’s … Gr-r-reat! For Licensing

Kellogg’s … Gr-r-reat! For Licensing

“John Wick: Chapter 4” apparel

Lionsgate Unveils ‘John Wick: Chapter 4’ Consumer Products

Lionsgate Unveils ‘John Wick: Chapter 4’ Consumer Products

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T-shirt from the second edition of The MET x PacSun collection.

PacSun Releases Second Drop of The Met x PacSun Collection

PacSun Releases Second Drop of The Met x PacSun Collection

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Bioworld’s Atsuko Drops 'My Hero Academia' x Hello Kitty Merch

Bioworld’s Atsuko Drops 'My Hero Academia' x Hello Kitty Merch

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Hoodie from Coyotesshop.com.

The NHL’s Coyotes and Fanatics Team Up for New Collaboration

The NHL’s Coyotes and Fanatics Team Up for New Collaboration

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Aston Villa Football Club x Kick It Out apparel range, Fanatics

Kick It Out and Fanatics Launch Club-Branded Merchandise Range

Kick It Out and Fanatics Launch Club-Branded Merchandise Range

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Nautica apparel.

Authentic Brands Group Sign License with G-III Apparel Group

Authentic Brands Group Sign License with G-III Apparel Group

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Umbro x MTV collection

Umbro Takes on Nostalgic Rave-Era Design with MTV Partnership

Umbro Takes on Nostalgic Rave-Era Design with MTV Partnership

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Items from the Reebok range at Macy's.

Macy’s Launches Expanded Reebok Assortment

Macy’s Launches Expanded Reebok Assortment

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