Studio Execs Launch Distribution Co


Ex-Sony and Endemol executives Ed Louwerse and Julian Curtis have launched a new independent international distribution company–Lineup Industries.

Both Louwerse and Curtis are studio executives with more than 20 years experience in international television distribution and IP management across globally recognized successes such as "Who Wants to Be a Millionaire," "Big Brother," "Dragon’s Den" and "Deal or No Deal."

Already in negotiations with a number of major companies for both representation and sales deals, which will be announced shortly, Lineup Industries will be attending its inaugural MIPCOM next month.

“In a marketplace increasingly dominated by consolidation, there is significant demand for a distributor that has straightforward, impartial processes," Louwerse. "As an independent agency we are ideally placed to maximize opportunities for IP owners and free to select and work with the best and most suitable partners globally.”