Pickle Rick comes to life with special-edition pickle-in-a-pouch.

License Global

March 27, 2024

1 Min Read
The Pickle Rick Pickle-In-A-Pouch
The Pickle Rick Pickle-In-A-Pouch.Van Holten’s

Van Holten’s, makers of the original Pickle-In-A-Pouch, is partnering with Warner Bros. Discovery Global Consumer Products Adult Swim’s award-winning animated series, “Rick and Morty,” for the launch of a special-edition Pickle Rick Pickle-In-A-Pouch. 

First appearing on Adult Swim in Season 3 Episode 3 of “Rick and Morty,” Pickle Rick quickly became a fan favorite. The alter ego of Rick Sanchez, a mad scientist in the animated comedy series, captured the hearts of viewers with his eccentric personality and mischievous adventures. 

“We’re thrilled to bring Pickle Rick to life for both long-time fans and pickle enthusiasts,” says Eric Girard, vice president, sales and marketing, Van Holten’s. “The launch is not only a celebration of the character’s legacy in pop culture but also a testament to the influence of fans continued support for the show.” 

In addition to Van Holten’s signature flavor, the Pickle Rick Pickle-In-A-Pouch will feature exclusive packaging inspired by the show’s character. Each pouch will feature an illustration of Pickle Rick and other fan-favorite characters. 

“We’re excited to see how Pickle Rick will capture the imagination of audiences once again, inspiring fans to experience a real-life pickle-centric adventure of their own,” says Steve Byrnes, president, Van Holten’s. 

Related:Igloo Coolers Reveals ‘Rick and Morty’ Collection

The dill-flavored “Rick and Morty”-themed pickle will be available for purchase online at Amazon and select retailers nationwide starting April 1. 

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License Global

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