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License Global Brands at Play
Video Games
Brands at Play: The Video Games and Gaming Trends Defining 2024Brands at Play: The Video Games and Gaming Trends Defining 2024

To kickstart the launch of Brands at Play, License Global is launching its new monthly column to keep a close eye on the key markets bringing play to a new level this year and beyond.

byBen Roberts, Content Director
Jan 10, 2024
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1 Min Read
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New Media/Social
ITV Studios’ ‘The Voice’ Joins Roblox with Virtual Fashion LineITV Studios’ ‘The Voice’ Joins Roblox with Virtual Fashion Line
byLicense Global
Dec 14, 2023
1 Min Read
motorola edge 40 neo in Pantone 13-1023 Peach Fuzz.
Branded Products
New Motorola Devices Feature the Pantone Color of the YearNew Motorola Devices Feature the Pantone Color of the Year
byLicense Global
Dec 12, 2023
1 Min Read
Cher Icon, Cher, Warner Music Group
Music
Cher Lands in the MetaverseCher Lands in the Metaverse
byLicense Global
Dec 11, 2023
1 Min Read
NFT Collection, PEZ, Quidd
NFT's
PEZ Partners with Quidd to Launch NFT CollectionPEZ Partners with Quidd to Launch NFT Collection
byLicense Global
Dec 11, 2023
1 Min Read
T-shirt from the Okay Bears collection at Zara.
Apparel
Okay Bears Debuts Apparel with ZaraOkay Bears Debuts Apparel with Zara
byLicense Global
Dec 8, 2023
1 Min Read
Promotional image for the "Aquaman" Govee entertainment system.
Entertainment
Govee, Warner Bros. Launch ‘Aquaman and the Lost Kingdom’ Immersive Lighting
Govee, Warner Bros. Launch ‘Aquaman and the Lost Kingdom’ Immersive Lighting
Dec 4, 2023
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1 Min Read
byLicense Global
The Margiela edition Galaxy Z Flip5.
Technology
Samsung Collaborates with Maison Margiela
Samsung Collaborates with Maison Margiela
Nov 27, 2023
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1 Min Read
byLicense Global
Ready Player Me Premium Skins Catalog
Metaverse
Ready Player Me Announces Premium Skins Catalog
Ready Player Me Announces Premium Skins Catalog
Oct 20, 2023
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1 Min Read
byLicense Global
Still from 'Blippi’s Playground’ Roblox Experience, Moonbug Entertainment
Metaverse
Moonbug Entertainment Announces ‘Blippi’s Playground’ Roblox Experience
Moonbug Entertainment Announces ‘Blippi’s Playground’ Roblox Experience
Oct 18, 2023
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1 Min Read
byLicense Global
The Carrefour section of The Mall of the Metaverse.
Metaverse
The Mall of the Metaverse
The Mall of the Metaverse
Aug 29, 2023
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1 Min Read
byAlex Markovich., Content Editor
Scarlett Couture comic series
Web 3.0
MetaGallery.Ltd Unveils Web3 Activation
MetaGallery.Ltd Unveils Web3 Activation
Aug 17, 2023
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1 Min Read
byLicense Global
My Pet Hooligan
Video Games
Exclusive: My Pet Hooligan IP Debuts on Epic Games for Gamers Globally
Exclusive: My Pet Hooligan IP Debuts on Epic Games for Gamers Globally
Jul 31, 2023
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1 Min Read
byLicense Global
The MetaGuardians.
New Media/Social
DeAPlaneta Entertainment Launches First MetaGuardians NFT Comic Collection
DeAPlaneta Entertainment Launches First MetaGuardians NFT Comic Collection
Jul 24, 2023
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1 Min Read
byLicense Global
Bored Apes, Blonde Sheep
Events
Advisory Bored Launches Web3 Community, Onboards More Agents
Advisory Bored Launches Web3 Community, Onboards More Agents
Jul 21, 2023
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1 Min Read
byLicense Global
Army of Apes collection
Fashion
HYPE. Unveils Army of Apes Clothing
HYPE. Unveils Army of Apes Clothing
Jul 7, 2023
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1 Min Read
byLicense Global
Stranger Things Digital Pop!
Entertainment
Funko Reveals ‘Stranger Things’ Digital Pop!
Funko Reveals ‘Stranger Things’ Digital Pop!
Jul 6, 2023
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1 Min Read
byLicense Global
Pudgy Penguins artwork
Toys & Games
PMI Kids’ World Brings Pudgy Penguins from Virtual to Reality
PMI Kids’ World Brings Pudgy Penguins from Virtual to Reality
May 22, 2023
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1 Min Read
byLicense Global
Luca Schnetzler, chief executive officer, Pudgy Penguins
New Media/Social
10 Minutes With … Pudgy Penguins on Licensing NFT Properties
10 Minutes With … Pudgy Penguins on Licensing NFT Properties
May 10, 2023
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1 Min Read
byIan Hart, Senior Digital Editor U.K. & EMEA
Darth Vader from Star Wars
New Media/Social
Cryptoys Announces New Line of ‘Star Wars’ Digital Collectibles
Cryptoys Announces New Line of ‘Star Wars’ Digital Collectibles
May 4, 2023
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1 Min Read
byLicense Global
“Come Mine With Me” title screen.
New Media/Social
The ‘Come Dine With Me’ Video Game: A Modern Metaverse Masterpiece?
The ‘Come Dine With Me’ Video Game: A Modern Metaverse Masterpiece?
May 1, 2023
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1 Min Read
byBen Roberts, Content Director
Come Mine With Me
New Media/Social
‘Come Dine With Me’ Enters the Metaverse
‘Come Dine With Me’ Enters the Metaverse
Apr 26, 2023
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1 Min Read
byLicense Global
Hot Wheels NFT Garage
Entertainment
Mattel Creations Virtual Collectibles Platform Launches Peer-to-Peer Marketplace
Mattel Creations Virtual Collectibles Platform Launches Peer-to-Peer Marketplace
Apr 24, 2023
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1 Min Read
byLicense Global
A Hublot and Takashi Murakami watch.
Accessories
Hublot, Takashi Murakami Announce Fourth Collaboration
Hublot, Takashi Murakami Announce Fourth Collaboration
Apr 13, 2023
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1 Min Read
byLicense Global
Ami Amis.
Video Games
JAKKS Pacific Brings Ami Amis to Fashion Famous on ‘Roblox’
JAKKS Pacific Brings Ami Amis to Fashion Famous on ‘Roblox’
Apr 12, 2023
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1 Min Read
byLicense Global
License Global holding image.
New Media/Social
Benfica Agrees to Licensing Deal with OWNIC
Benfica Agrees to Licensing Deal with OWNIC
Apr 10, 2023
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1 Min Read
byLicense Global
Promotional image for Metaverse Fashion Week.
New Media/Social
A Look at Metaverse Fashion Week 2023
A Look at Metaverse Fashion Week 2023
Apr 3, 2023
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1 Min Read
byBarbara Smith , Digital Editor
A Rabbid Veve collectable.
New Media/Social
Ubisoft’s Rabbids to Debut on VeVe
Ubisoft’s Rabbids to Debut on VeVe
Mar 22, 2023
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1 Min Read
byLicense Global
Warner Bros. Discovery and Hrio logos, respectively.
New Media/Social
Cartamundi, Warner Bros. Launch New DC NFT Trading Cards
Cartamundi, Warner Bros. Launch New DC NFT Trading Cards
Mar 20, 2023
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1 Min Read
byLicense Global
Thunderbirds “Tracy Island Sandbox Experience” screenshot
Video Games
ITV Studios Takes ‘Thunderbirds’ into the Metaverse
ITV Studios Takes ‘Thunderbirds’ into the Metaverse
Mar 14, 2023
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1 Min Read
byLicense Global
“NASCAR Speed Hub” immersive “Roblox" experience
Video Games
NASCAR Partners with Dubit on Immersive Gaming Experience on ‘Roblox’
NASCAR Partners with Dubit on Immersive Gaming Experience on ‘Roblox’
Mar 13, 2023
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1 Min Read
byLicense Global
New Media/Social
Madballs in The Sandbox Metaverse
Madballs in The Sandbox Metaverse
Mar 10, 2023
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1 Min Read
byLicense Global
AeroPax by Aéropostale visual
Fashion
Aéropostale Partners with MetaversePlus
Aéropostale Partners with MetaversePlus
Mar 10, 2023
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1 Min Read
byLicense Global
Promotional image for the Rambo digital collectable.
New Media/Social
VeVe Brings Another Collaboration to the NFT Platform
VeVe Brings Another Collaboration to the NFT Platform
Mar 9, 2023
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1 Min Read
byLicense Global
Jeff Lotman, founder, Global Icons
Fashion
Jeff Lotman: Status Symbols
Jeff Lotman: Status Symbols
Feb 27, 2023
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1 Min Read
byPatricia DeLuca, Senior Managing Editor
Latest News

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25 Years of Brand Licensing Europe: A Conversation with The Royal Horticultural Society
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Mood Space: Using Licensing for Good
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Jan 7, 2025

License Global entertainment graphic
Entertainment
Best of License Global Entertainment Interviews in 2024
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Jan 7, 2025

Still from the CES 2025 Press Conference, Sony Pictures
Movies
Sony Pictures to Adapt 'Helldivers,' 'Horizon Zero Dawn' and 'Ghost of Tsushima'
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Jan 7, 2025

Sponsored Content

John Deere prioritizes agriculture and agriculture innovation
Sponsored Content
Growing with Purpose: John Deere’s Licensing Programs Aim to Expand Reach and Instill Positive Values Worldwide
Growing with Purpose: John Deere’s Licensing Programs Aim to Expand Reach and Instill Positive Values Worldwide

Dec 9, 2024

Sponsored Content
Nostalgia Trend Brings Back Iconic '80s Toy: Madballs
Nostalgia Trend Brings Back Iconic '80s Toy: Madballs

Dec 2, 2024

License Global's Deep Dive into Fashion Licensing
Sponsored Content
New Report: Deep Dive into Fashion Licensing
New Report: Deep Dive into Fashion Licensing

Nov 13, 2024

The December 2024 Issue is Out Now

License Global December 2024 issue

LATEST ISSUE

'Wicked' Takes Over License Global's December Issue!

The latest issue of License Global has launched! License Global’s December 2024 magazine features Universal discussing “Wicked,” our Gen Z Fashion Report predicts what businesses need to succeed with the demographic, we predict which toys will make their mark in the new year in The License Global Toy Forecast 2025, License Global's Influentials amplifies those in the brand licensing industry who have made a difference, we look back at some of the biggest licensing deals from 2024, and much more.

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A Focus on U.K. Retail and Brand Licensing

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Ready for their Close-Up: A Look at Celebrity Beauty Lines

Toys & Games

The License Global Toy Forecast 2025

Fashion

The Gen Z Fashion Report

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