SpongeBob Gets New Apparel in CIS, Italy 2

Children’s apparel specialist Gulliver & Co will launch its first-ever SpongeBob clothing line for kids in Russia and the CIS. The collection–with themes of Pop Art for girls and Comics for boys–will be available in 165 stores across Russia, Kazakhstan, Ukraine, Azerbaijan and Belarus, as well as online.

Meanwhile, in Italy, Arena has launched a kids’ swimwear line featuring both SpongeBob and Patrick. Aimed at boys and girls age 2- to 14-years-old, the line features a full lineup of swimsuits and swim accessories. The SpongeBob Collection by Arena is now available now in 600 stores across Italy.