To celebrate the launch, O’Neill and Sanrio will host a variety of events throughout the summer including family activities, giveaways and a chance to win a limited edition O’Neill x Hello Kitty surfboard, as well as appearances and photo opportunities with Hello Kitty.
The O’Neill ♥ Hello Kitty summer collection is now available online at ONeill.com, Sanrio.com and in select Sanrio stores and specialty retailers. The fall collection will also roll out in mid-May.
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