April 6, 2018
The popular Eric Carle book will celebrate its golden anniversary in 2019 with new merchandise, live events and more.
To celebrate the anniversary, Rocket is planning a host of product launches, branded charity events and a live theater show.
Key partners that are already on board to support the children’s book golden anniversary include: Paul Dennicci, Talking Tables, Paul Lamond Games and Cawston Press.
The Very Hungry Caterpillar
50th anniversary will take place in 2019. Further details regarding product launches, events and more will be released at a later date.
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