“We are always looking for meaningful ways to enhance parent-child engagement in the digital arena, so we are especially excited to partner with Sourcebooks to create our first personalized storybooks on an app platform,” says Jennifer A. Perry, vice president, worldwide publishing, Sesame Workshop. “‘Put Me In The Story’ increases a child’s engagement and enjoyment by bringing children directly into the story, where they are part of the narrative alongside their favorite Sesame Street characters.”
The first Sesame Street book to launch on the platform,
Elmo Loves You
, will be available in February as an in-app purchase from the “Put Me In The Story” iPad app.
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