Jenna Chalkley Named Head of Product Development, Born to License
Role oversees the company’s product development function globally.
Born to License has named Jenna Chalkley head of product development. Chalkley, a specialist in product development, will oversee the company’s product development services on a worldwide basis.
The role involves close alignment with Born to License clients such as Evry Jewels, Hippo Blue and Val Cucina to ensure their licensed products meet their full potential, while ensuring the approval process is as smooth as possible.
With over 17 years of experience in licensing, Chalkley has held roles at Disney, Turner Broadcasting, The Licensing Company and more recently, as head of product development at Exquisite Gaming where she led a dedicated team.
“In the short time that Born to License has been operating, it has become clear how critical of a role the company will play in how our clients’ licensed product comes to life,” says David Born, founder, chief executive officer, Born Licensing. “Having someone as esteemed as Jenna managing our product development function will make sure that we are providing a world-class service, guaranteeing that the licensed product will be the best it can possibly be.”
“I’m thrilled to join the exceptional team at Born to License,” says Chalkley. “I’m eager to ignite licensee inspiration with my passion for brands and licensed products, guiding them on their journey. With my experience, I’m ready to tackle challenges, foster growth and make a meaningful impact at every turn.”
Born to License is part of Born Licensing, known for delivering incremental revenue to the licensing industry through deals in the licensed advertising category. The firm, which is celebrating 10 years of business, opened its Born to License division earlier this year.
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