Brevettar to Rep Commercial Rights for Canadian Soccer Players Association
Brevettar has been building the selection of player-driven merchandise available to fans for the U.S. and Canadian Men’s National Teams since 2022.
May 2, 2024
Brevettar, a sports licensing agency, has announced the Canadian Soccer Players Association (CSPA) will join its portfolio of clients through a collaboration with the association’s commercial arm, PlayerCo.
Under the new multiyear deal, Brevettar will become the agency of record for the CSPA which represents the Women’s National Soccer Team for group licensing and sponsorship opportunities worldwide.
“Brevettar is proud to represent the players of the passionate and talented Canadian Women’s National Team as they look to defend their gold medal this summer in Paris and strive for glory at the next Women’s World Cup,” says Stu Crystal, general manager, Brevettar. “There is a tremendous opportunity to build connections with a rapidly growing and passionate fan base worldwide and we look forward to creating new and exciting product lines to celebrate these incredible players.”
Brevettar has built the selection of player-driven merchandise available to fans for the U.S. and Canadian Men’s National Teams since 2022.
“The CSPA is pleased to collaborate with a first-class organization like Brevettar, led by someone with the level of experience that Stu Crystal has in sports licensing,” says Maureen Littlejohn, outside general counsel and executive director, Canadian Soccer Players Association.
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