Zacapa Rum and Raul Lopez of Luar Unveil Limited-Edition Collection

Collection is an ode to heritage, community and craftsmanship.

License Global

May 6, 2024

3 Min Read
Raul Lopez with Zacapa y Luar Hosting Kit and Zacapa XO.
Raul Lopez with Zacapa y Luar Hosting Kit and Zacapa XO.Zacapa Rum

Ron Zacapa, the aged Guatemalan rum, has announced the launch of an exclusive collaboration with Raul Lopez, the fashion designer behind the Luar label. Lopez has joined forces with the iconic rum brand to design a limited-edition collection, weaving together the two brands' shared commitment to craftsmanship and heritage with the world of high fashion. The kit draws inspiration from Luar's Ana bag – named after the influential women in Lopez’s life, as well as Zacapa’s Petate 1, which adorns every bottle and is handcrafted by skilled female artisans in Guatemala, keeping the artisanship of handcrafted weaving alive. This work has been handed down through generations of women in local communities for over 25 years. Similarly, Lopez’s design is deeply influenced by his familial ties and upbringing in proudly vibrant Dominican communities. With this kit, he pays homage to the Canasto, the woven bag his mother and grandmother carried on their arms, telegraphed via Zacapa’s signature Petate weave. 

“I’m beyond excited to introduce this incredible collection, a true game-changer for those moments we gather to celebrate in style,” says Lopez. “Collaborating with Zacapa has been an enriching experience, a celebration of our shared Latino heritage and a tribute to the roots that ground us. The craftsmanship of the incredible women of the Petate weaving communities fills me with immense respect. It’s an honor to weave their craft into my designs. Knowing that Zacapa supports over 700 female artisans in this tradition makes me incredibly proud to highlight their beautiful work in our collaboration.” 

The collection celebrates the crown jewel of Zacapa’s portfolio, Zacapa XO, a blend of rums aged 10-25 years, crafted with hand-selected barrels and finished in French oak casks. The rum is complemented by a curated selection of stylish accessories, including a custom shaker, cocktail spoon, linen cocktail napkins, leather and Petate woven coasters and glassware. Accompanying this ensemble is a glass decanter, enveloped in Luar’s signature leather and Petate sleeve.  


“Zacapa is thrilled to join forces with Raul Lopez of Luar, celebrating a partnership that beautifully bridges the worlds of luxury spirits and fashion,” says Sam Salameh, vice president, Zacapa at Diageo North America. “This collaboration is more than just a limited-edition collection; it’s a vibrant celebration of heritage, innovation and a shared vision that captivates and inspires.” 

Celebrating Latin American communities is deeply ingrained in both Zacapa and Luar’s ethos. This exclusive collaboration, launching ahead of Día de las Madres, pays tribute to the women who have shaped Lopez’s career and contributed to Zacapa’s storied heritage. At the helm of Zacapa is a female, Lorena Vásquez, the brand’s Master Blender, who stands as a pioneering figure in the traditionally male-dominated world of spirits.  

“Every time I hold a bottle of Zacapa, I’m filled with pride, inspired by the extraordinary skill and spirit of the Petate weavers whose artistry stands as the icon of our brand, uniting us in our Guatemalan roots,” says Vásquez. “For these remarkable women, the art of Petate weaving is a profound source of empowerment, allowing them to sustain and cultivate brighter futures for their families and community. In partnership, we blend their stories of tradition and mastery into every drop of Zacapa, making each sip a homage to the rich tapestry of our country’s culture.” 

A limited quantity of the complete Zacapa y Luar Collaboration Collection is available online exclusively through the luxury e-commerce retailer, ReserveBar. 

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North AmericaDiageo

About the Author(s)

License Global

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