Essence to Take Beauty Carnival on the Road

Essence Communications has announced plans to extend its Essence Beauty Carnival with a multi-city tour.
License Global

December 20, 2018

Essence to Take Beauty Carnival on the Road

In 2019, Essence Beauty Carnival will bring tips, try-ons, panels and influencer meet and greets to women of color across the U.S.

The first stop will be in Texas with additional arrivals in New York, New Orleans, La., and more.

Highlighted events include:

• Essence's new museum of Black beauty, an archive of key historical and cultural moments, classic products and archival video that tell the story of the Black beauty industry;

• A specially curated "Shop Essence" beauty market;

• Product sampling and unique brand activations and

• Spa services, gift bags, refreshments and celebrity/influencer meet and greets for VIP ticket-holders in the Beauty Bungalow.


Beauty Carnival was initially a part of the annual


Festival, which takes place in New Orleans, La. "As the leading global destination for Black women

, Essence

celebrates diverse beauty and inspires inclusivity in a way that only we can," says Julee Wilson, fashion and beauty director,


"With the expansion of our Beauty

Carnival, we are embracing our unique journey and curating our programming to share a very special experience with beauty aficionados from city to city." For more information, visit

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