Love Writing Co. Announces 'PAW Patrol' Collection

Love Writing Co. has announced the release of its latest product range with Paramount, the PAW Patrol Collection.

With the help of early-year education experts, Love Writing Co. is creating innovative pencils, books and writing tools centered around building confidence, developing writing skills and alleviating pressure points for both children and parents.

Love Writing Co.’s products are ergonomically designed to comfortably fit in a child’s hand for extended lengths of time by being the right length and width and featuring a tripod grip.

The range aims to help children develop a love for reading and writing with the help of their favorite TV characters. It will feature ethically sourced and sustainable products, a prewriting skills workbook, a handwriting book, ergonomic tripod-grip writing pencils and erasable coloring pencils.

“We’re thrilled to release our latest PAW Patrol collection of age-appropriate products,” says Surlender Pendress, chief executive officer, co-founder, Love Writing Co. “Currently, 50% of under-11s are not meeting literary guidelines, nearly three million children per year. Our aim is to turn writing into a fun adventure for children and, as a result, help combat these statistics.

“I co-founded Love Writing Co. five years ago when I was struggling to find good writing resources to help my children learn to write and read with ease. Since then, we’ve assisted thousands of children across the globe as they develop stronger reading, writing and mathematics skills through our resources.

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“‘PAW Patrol’ is the No. 1 children’s TV program in over 15 countries, and by partnering with Paramount on this collection, we’re not only tapping into the children’s love for the show and characters, but we’re also assisting their education and helping to develop their motor skills.”

The collection builds on Love Writing Co.’s existing relationship with Paramount following the launch of The Adventure of Paddington collection earlier this year.