Sports

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Made by Alex Pickeball Bag
Tennis
B&G Foods x Made by Alex Pickleball Bag LaunchedB&G Foods x Made by Alex Pickleball Bag Launched

Pickles and pickleball unite in fashion and function.

byLicense Global
Jul 10, 2024
|
1 Min Read
New Era NHL Cap
Accessories
New Era Cap Inks Partnership with the National Hockey LeagueNew Era Cap Inks Partnership with the National Hockey League
byLicense Global
Jul 10, 2024
2 Min Read
Minions x Team USA collection, Illumination, Team USA
Apparel
Team USA, Minions Launch Limited-Edition ApparelTeam USA, Minions Launch Limited-Edition Apparel
byLicense Global
Jul 10, 2024
2 Min Read
The Brandr Group logo
Sports
The Brandr Group, PlayBooked Announce PartnershipThe Brandr Group, PlayBooked Announce Partnership
byLicense Global
Jul 9, 2024
1 Min Read
Tennis in Cartoon Network Game On! on Roblox, Warner Bros. Discovery Kids, Looney Tunes
Entertainment
Warner Bros. Discovery Kids, Looney Tunes Celebrate Summer of SportWarner Bros. Discovery Kids, Looney Tunes Celebrate Summer of Sport
byLicense Global
Jul 9, 2024
3 Min Read
Coachbuilt Whisky, Williams Racing, Coachbuilt
Food & Beverage
Williams Racing, Coachbuilt Toast New Licensing PartnershipWilliams Racing, Coachbuilt Toast New Licensing Partnership
byLicense Global
Jul 9, 2024
2 Min Read
Still from F1 movie, Apple Original Films
Movies
First-Look Teaser for ‘F1’ Movie Unveiled at British Grand Prix
First-Look Teaser for ‘F1’ Movie Unveiled at British Grand Prix
Jul 8, 2024
|
1 Min Read
byLicense Global
FC Bayern Munich Range, Baseus
Lifestyle
Baseus Launches FC Bayern Munich Co-Branded Products
Baseus Launches FC Bayern Munich Co-Branded Products
Jul 5, 2024
|
1 Min Read
Glossier logo
Beauty & Cosmetics
USA Basketball Women's National Team Names Glossier Official Beauty Partner
USA Basketball Women's National Team Names Glossier Official Beauty Partner
Jul 5, 2024
|
1 Min Read
byLicense Global
LEGO Speed Champions NASCAR Next Gen Chevrolet Camaro ZL1 set, The LEGO Group, NASCAR
Toys & Games
LEGO announces NASCAR Speed Champions Next Gen Chevrolet Camaro ZL1 Set
LEGO announces NASCAR Speed Champions Next Gen Chevrolet Camaro ZL1 Set
Jul 4, 2024
|
1 Min Read
Fanatics x New Zealand Rugby
Rugby
New Zealand Rugby, Fanatics Sign Partnership
New Zealand Rugby, Fanatics Sign Partnership
Jul 3, 2024
|
2 Min Read
byLicense Global
Blippi at The Championships, Wimbledon, Moonbug Entertainment
Streaming & TV
Blippi Visits The Championships, Wimbledon, to Launch New Episodes
Blippi Visits The Championships, Wimbledon, to Launch New Episodes
Jul 3, 2024
|
1 Min Read
byLicense Global
Molineux Stadium, Wolverhampton Wanderers' home ground
Football/Soccer
SUDU Premier League Kit Deal Announced for Wolverhampton Wanderers FC
SUDU Premier League Kit Deal Announced for Wolverhampton Wanderers FC
Jul 3, 2024
|
2 Min Read
byLicense Global
Team Australia official apparel and merchandise, Merchantwise
Fashion
Merchantwise Announces Team Australia Official Apparel and Merchandise Collections
Merchantwise Announces Team Australia Official Apparel and Merchandise Collections
Jul 2, 2024
|
3 Min Read
byLicense Global
Spalding x Harlem Globetrotters official game ball, Spalding
Basketball
Spalding, Harlem Globetrotters Launch Official Game Ball for Consumers
Spalding, Harlem Globetrotters Launch Official Game Ball for Consumers
Jul 1, 2024
|
2 Min Read
byLicense Global
Sanpellegrino x Kenny Flowers Swimfruits collection
Fashion
Sanpellegrino Launches Sanpellegrino x Kenny Flowers Swimfruits
Sanpellegrino Launches Sanpellegrino x Kenny Flowers Swimfruits
Jun 28, 2024
|
1 Min Read
byLicense Global
The Barrel x Paul Frank collection
Fashion
Barrel, Paul Frank Announce Collaboration
Barrel, Paul Frank Announce Collaboration
Jun 27, 2024
|
1 Min Read
byLicense Global
Hallmark and Chiefs logos.
Movies
Hallmark, NFL Skydance Sports, KC Chiefs Team Up for Christmas Movie
Hallmark, NFL Skydance Sports, KC Chiefs Team Up for Christmas Movie
Jun 26, 2024
|
1 Min Read
byLicense Global
Team USA x Looney Tunes, Warner Bros.
Apparel
Warner Bros. Drops Looney Tunes Team USA Apparel
Warner Bros. Drops Looney Tunes Team USA Apparel
Jun 25, 2024
|
2 Min Read
byLicense Global
Francesco Calvo, Juventus and Stephen Dowling, Fanatics
Football/Soccer
Juventus, Fanatics Sign Licensing and Merchandise Deal
Juventus, Fanatics Sign Licensing and Merchandise Deal
Jun 24, 2024
|
2 Min Read
byLicense Global
U.S. SailGP Team, Tommy Hilfiger
Fashion
Tommy Hilfiger, U.S. SailGP Mark Global Partnership
Tommy Hilfiger, U.S. SailGP Mark Global Partnership
Jun 24, 2024
|
1 Min Read
byLicense Global
The Notorious’ Conor McGregor collectable.
Toys & Games
Stancé Launches Globally, Teams Up with UFC to Create Limited-Edition Designer Art Toys
Stancé Launches Globally, Teams Up with UFC to Create Limited-Edition Designer Art Toys
Jun 24, 2024
|
1 Min Read
byLicense Global
Messi campaign shot.
Fashion
Centric Brands Inks Global Licensing Deal with Messi Brand
Centric Brands Inks Global Licensing Deal with Messi Brand
Jun 21, 2024
|
1 Min Read
byLicense Global
Lionel Messi Signable
Sports
Signables Announces Inter Miami Collection
Signables Announces Inter Miami Collection
Jun 21, 2024
|
1 Min Read
byLicense Global
Copa America, Legends logos
Football/Soccer
CONMEBOL, Legends Launch Official Store for CONMEBOL Copa América 2024
CONMEBOL, Legends Launch Official Store for CONMEBOL Copa América 2024
Jun 20, 2024
|
1 Min Read
byLicense Global
Williams F1 care, Williams Racing
Corporate Brands
Williams Racing Signs License Agreement with Memento Exclusives
Williams Racing Signs License Agreement with Memento Exclusives
Jun 20, 2024
|
2 Min Read
byLicense Global
The Chill Jersey, Coors Light
Apparel
Coors Light Releases New Chill Jersey for Soccer Fans
Coors Light Releases New Chill Jersey for Soccer Fans
Jun 19, 2024
|
2 Min Read
byLicense Global
F1 logo
Movies
Apple Original Films’ Formula 1 Feature to be Released in June 2025
Apple Original Films’ Formula 1 Feature to be Released in June 2025
Jun 19, 2024
|
1 Min Read
byLicense Global
PacSun x Los Angeles Football Club partnership
Apparel
PacSun and LAFC Extend Partnership
PacSun and LAFC Extend Partnership
Jun 18, 2024
|
1 Min Read
byLicense Global
Drivers and Duels feature, F1 Exhibition
Location-Based Entertainment
F1 Exhibition Heads to London this Summer
F1 Exhibition Heads to London this Summer
Jun 18, 2024
|
3 Min Read
byLicense Global
Ronaldinho Gaúcho, Fabiano Veronezi and Roberto de Assis.
Football/Soccer
Chip2Go Launches Global eSIM with Ronaldinho Gaúcho
Chip2Go Launches Global eSIM with Ronaldinho Gaúcho
Jun 14, 2024
|
2 Min Read
byLicense Global
"HAIKYU!! The Dumpster Battle" apparel, Crunchyroll
Apparel
Crunchyroll Launches Two Sports-Themed Product Collections for ‘HAIKYU!! The Dumpster Battle’
Crunchyroll Launches Two Sports-Themed Product Collections for ‘HAIKYU!! The Dumpster Battle’
Jun 14, 2024
|
1 Min Read
byLicense Global
Easter Road, Hibernian's home stadium.
Sports
Hibernian FC To Partner with Fanatics
Hibernian FC To Partner with Fanatics
Jun 14, 2024
|
2 Min Read
byLicense Global
Ferrari F1 drivers Charles Leclerc and Carlos Sainz wearing Ferrari HP Ice Hockey Jersey
Apparel
PUMA, Scuderia Ferrari HP Unveil Ice Hockey Jersey for Canadian Grand Prix
PUMA, Scuderia Ferrari HP Unveil Ice Hockey Jersey for Canadian Grand Prix
Jun 6, 2024
|
1 Min Read
byLicense Global
Aston Martin LEGO Speed Champions cars, Aston Martin Aramco Formula One Team, LEGO Group
Toys & Games
Aston Martin Aramco Formula One Team, LEGO Group Launch LEGO Set
Aston Martin Aramco Formula One Team, LEGO Group Launch LEGO Set
Jun 6, 2024
|
1 Min Read
byLicense Global
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Live at Licensing Expo: A Conversation with Netflix
Live at Licensing Expo: A Conversation with Netflix

Editor's Choice

Ben Roberts, content director, License Global, presenting his State of the Nation session at BLE 2023
Brand Licensing Europe
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Sep 4, 2024
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2024 Leading Licensees Report
Rankings and Lists
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Licensing Resources
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Deadpool and Wolverine Collection, Rubies Masquerade
Sponsored Content
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Rubik’s Cube, Spin Master
Sponsored Content
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Peppa Pig and Family dancing in their living room, Hasbro
Sponsored Content
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The August 2024 Issue is Out Now

License Global August 2024 issue

LATEST ISSUE

August 2024

The latest issue of License Global has launched! License Global's August 2024 issue focuses on the rise of women's sports, how global automotive businesses are taking their brands off-road and how the licensing industry can capitalize on consumer desire for self-care and self-confidence.

Sports

The Rise of Women’s Sports and Brand Licensing

Automotive & Cars

Automotive Special Report: How Global Automotive Businesses are Taking Their Brands Off-Road

Entertainment

Sony Pictures: Something for Everyone

Food & Beverage

Special Report: Food and Beverage Licensing Stays Hot

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