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McKenna Morgan

Content Editor, License Global

McKenna Morgan is Content Editor for License Global. Based in the Santa Monica office, McKenna specializes in coverage involving non-profits, beauty and cosmetics, health and wellness, new and social media and entertainment licensing.

When McKenna isn’t covering the latest licensing news, she spends her time attending live music shows and finding her next travel destination.

Latest from McKenna Morgan

(From L to R): Jasmine Hudson, Madia Willis and J’Aaron Merchant.
Trends and Insights
The Changemakers: Black Paper PartyThe Changemakers: Black Paper Party
byMcKenna Morgan
Nov 30, 2023
3 Min Read
Christmas Jumpers
Trends and Insights
Holiday Licensing’s Unlikely Hero: The Ugly Christmas SweaterHoliday Licensing’s Unlikely Hero: The Ugly Christmas Sweater
byMcKenna Morgan
Nov 20, 2023
2 Min Read

All from McKenna Morgan

Netflix, Hulu and Disney+ logos, respectively.
Streaming & TV
What’s Next for Streaming: Disney Restructures Streaming Business
What’s Next for Streaming: Disney Restructures Streaming Business
Nov 14, 2023
|
3 Min Read
byMcKenna Morgan
World Animation Summit
Trends and Insights
What’s Coming for Content: Insights from The World Animation Summit
What’s Coming for Content: Insights from The World Animation Summit
Nov 5, 2023
|
7 Min Read
byMcKenna Morgan
Jim Fielding
Trends and Insights
The Changemakers: Jim Fielding
The Changemakers: Jim Fielding
Nov 1, 2023
|
6 Min Read
byMcKenna Morgan
Oscar Feldenkreis, Perry Ellis International
Fashion
10 Minutes With ... Perry Ellis on the Future of the Brand
10 Minutes With ... Perry Ellis on the Future of the Brand
Oct 27, 2023
|
5 Min Read
byMcKenna Morgan
“Ryan’s World Pirate Adventures,” Pocket.watch, Sunlight Entertainment
Toys & Games
Exclusive: Sunlight Entertainment and pocket.watch Expand Ryan’s World with ‘Ryan’s World Pirate Adventures’
Exclusive: Sunlight Entertainment and pocket.watch Expand Ryan’s World with ‘Ryan’s World Pirate Adventures’
Oct 17, 2023
|
2 Min Read
byMcKenna Morgan
TheSoul and Crayola content creation partnership, TheSoul, Crayola
Fast Chat
A Conversation with TheSoul and Crayola
A Conversation with TheSoul and Crayola
Oct 16, 2023
|
6 Min Read
byMcKenna Morgan
“Peter Rabbit” x Peninsula Afternoon Tea items.
Location Based Entertainment
Penguin Ventures: From Text to Tangible
Penguin Ventures: From Text to Tangible
Oct 10, 2023
|
8 Min Read
byMcKenna Morgan, Ben Roberts
Dr. Lisa Williams
Trends and Insights
The Changemakers: Dr. Lisa Williams
The Changemakers: Dr. Lisa Williams
Oct 8, 2023
|
6 Min Read
byMcKenna Morgan
Mattel Adventure Park
Location Based Entertainment
Location-Based Experiences: A Guide to the Experience Economy
Location-Based Experiences: A Guide to the Experience Economy
Oct 3, 2023
|
7 Min Read
byMcKenna Morgan
Toys & Games
Top Trends from New York Toy Fair 2023
Top Trends from New York Toy Fair 2023
Oct 1, 2023
|
4 Min Read
byMcKenna Morgan
“Hey Duggee” The Live Theater Show.
Entertainment
BBC Studios: A British Institution Goes Global
BBC Studios: A British Institution Goes Global
Sep 29, 2023
|
5 Min Read
byMcKenna Morgan
Scene from “Hot Wheels Let’s Race.”
Streaming & TV
Mattel Television Announces ‘Hot Wheels Let’s Race’ Animated Series
Mattel Television Announces ‘Hot Wheels Let’s Race’ Animated Series
Sep 28, 2023
|
2 Min Read
byMcKenna Morgan
Central Perk Coffeehouse Back Bay, Boston, Mass.
Location Based Entertainment
Central Perk Coffeehouse Opens Doors
Central Perk Coffeehouse Opens Doors
Sep 27, 2023
|
4 Min Read
byMcKenna Morgan
“Ryan’s World the Movie: Titan Universe Adventure”
Movies
Ryan’s World Gets a Film: The Rise of Internet IP
Ryan’s World Gets a Film: The Rise of Internet IP
Sep 25, 2023
|
3 Min Read
byMcKenna Morgan
Promotional image for “Avatar: Frontiers of Pandora.”
Video Games
Ubisoft Expands ‘Avatar’ Universe
Ubisoft Expands ‘Avatar’ Universe
Sep 17, 2023
|
3 Min Read
byMcKenna Morgan
"Roblox" avatars outside the in-game Music Club.
Video Games
‘Roblox’ Rumbling: Is the Bubble Bursting?
‘Roblox’ Rumbling: Is the Bubble Bursting?
Sep 13, 2023
|
4 Min Read
byMcKenna Morgan
Endeavor, WWE logos, respectively.
Sports
WWE, UFC Close Merger
WWE, UFC Close Merger
Sep 12, 2023
|
3 Min Read
byMcKenna Morgan
Cover for “Let’s Jump In: The Album.”
Music
Hasbro Releases Latest Peppa Pig Album
Hasbro Releases Latest Peppa Pig Album
Sep 8, 2023
|
3 Min Read
byMcKenna Morgan
Ryan’s World and Dole sweepstakes pineapple and “Ryan’s World Island Adventures” Mystery Pineapple toy.
Entertainment
Pocketful of Sunshine
Pocketful of Sunshine
Sep 6, 2023
|
6 Min Read
byMcKenna Morgan
Rendering of the NERF Action Xperience.
Location Based Entertainment
The Growth of Toy-Themed LBEs: Kingsmen Xperience Brings NERF Action Xperience to Pigeon Forge, Tenn.
The Growth of Toy-Themed LBEs: Kingsmen Xperience Brings NERF Action Xperience to Pigeon Forge, Tenn.
Aug 31, 2023
|
2 Min Read
byMcKenna Morgan
Tammy Smitham
Trends and Insights
The Changemakers: Tammy Smitham
The Changemakers: Tammy Smitham
Aug 31, 2023
|
6 Min Read
byMcKenna Morgan
The second drop from the PUMA x “SpongeBob Squarepants” colection.
Fashion
Kids' Fashion Special Report: ‘Fun-Sized Fashionista’
Kids' Fashion Special Report: ‘Fun-Sized Fashionista’
Aug 29, 2023
|
9 Min Read
byMcKenna Morgan
Jurassic Park 30th anniversary tribute store
Movies
Jurassic Roars!
Jurassic Roars!
Aug 24, 2023
|
5 Min Read
byMcKenna Morgan
(From L to R): Jennifer Simmons and Kathi Vidal.
Trends and Insights
Learn from the Experts: Protecting Your IP
Learn from the Experts: Protecting Your IP
Aug 22, 2023
|
7 Min Read
byMcKenna Morgan
The One Ring from "The Lord Of The Rings"
Movies
The Power of Evergreen IP: ‘Lord of the Rings’ Boosts Embracer Group
The Power of Evergreen IP: ‘Lord of the Rings’ Boosts Embracer Group
Aug 18, 2023
|
2 Min Read
byMcKenna Morgan
Beer Bottles in a brewery
Food & Beverages
Tilray Brands Acquires Eight Anheuser-Busch Craft Beer Brands
Tilray Brands Acquires Eight Anheuser-Busch Craft Beer Brands
Aug 11, 2023
|
3 Min Read
byMcKenna Morgan
License Global holding image.
Beauty & Cosmetics
K-Beauty Trend Rises: What Does This Mean for Licensing?
K-Beauty Trend Rises: What Does This Mean for Licensing?
Aug 7, 2023
|
2 Min Read
byMcKenna Morgan
Genna Rosenberg.
Trends and Insights
Catalyst for Change: Genna Rosenberg
Catalyst for Change: Genna Rosenberg
Jul 31, 2023
|
7 Min Read
byMcKenna Morgan
Peacock logo.
Streaming & TV
What's Next for Streaming: NBCUniversal Revenue Rises, But Peacock Falls Short
What's Next for Streaming: NBCUniversal Revenue Rises, But Peacock Falls Short
Jul 28, 2023
|
3 Min Read
byMcKenna Morgan
Primark x TMNT x Pizza Hut shirt.
Movies
'Turtle' Takeover
'Turtle' Takeover
Jul 27, 2023
|
5 Min Read
byMcKenna Morgan
New Central Perk Coffee release.
Streaming & TV
The Power of Nostalgia: Warner Bros. Discovery’s ‘Friends’ Fan Week
The Power of Nostalgia: Warner Bros. Discovery’s ‘Friends’ Fan Week
Jul 26, 2023
|
3 Min Read
byMcKenna Morgan
Meredith Duxbury.
Beauty & Cosmetics
Morphe Works with Meredith Duxbury on Latest Influencer Collab
Morphe Works with Meredith Duxbury on Latest Influencer Collab
Jul 25, 2023
|
2 Min Read
byMcKenna Morgan
Netflix logo
Streaming & TV
What’s Next for Streaming: The Latest at Netflix
What’s Next for Streaming: The Latest at Netflix
Jul 24, 2023
|
3 Min Read
byMcKenna Morgan
Latest News

Editor's Choice

Grogu "Star Wars" build-and-display model, LEGO
Movies
The Essential 'Star Wars' Holiday Gift Guide
The Essential 'Star Wars' Holiday Gift Guide

Nov 22, 2023

License Global Leading Licensees 2023
Rankings and Lists
Leading Licensees 2023
Leading Licensees 2023

Nov 9, 2023

Christmas Jumpers
Trends and Insights
Holiday Licensing’s Unlikely Hero: The Ugly Christmas Sweater
Holiday Licensing’s Unlikely Hero: The Ugly Christmas Sweater

Nov 20, 2023

Sponsored Content

U.S. Polo Assn. logo, U.S. Polo Assn.
Fashion
Evolving the Authentic, Global, Sport-Inspired U.S. Polo Assn. Brand
Evolving the Authentic, Global, Sport-Inspired U.S. Polo Assn. Brand

Nov 13, 2023

James Tweddle, PwC
Brand Licensing Europe
10 minutes with … PwC on How to Actively Manage Brand Licensing Relationships
10 minutes with … PwC on How to Actively Manage Brand Licensing Relationships

Sep 29, 2023

Develop licensing opportunities through generative AI on-demand webinar, BrandTrends Group
Licensing Resources
Develop licensing opportunities through generative AI
Develop licensing opportunities through generative AI

Sep 26, 2023

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