Sports

The latest licensed products, partnerships and brand collaboration news from global sports brands, teams and fan-driven products.

May 25, 2022

National Football League, NFLPA and Mythical Team up for NFT Video Game

Partnership to launch NFL Rivals, a new NFL video game that leverages blockchain technology, on the Mythical Platform in early 2023.

NFL Announces Additional International Home Marketing Areas

May 24, 2022

Dugout Mugs Teams Up with the National Baseball Hall of Fame

May 10, 2022

Yoki Fashion Partners with ABG to Introduce Lucky Brand Roller Skates

May 9, 2022

Year-End NFLPA Top 50 Player Sales List Revealed

May 5, 2022

Warriors, Rakuten Sports Enter Strategic Partnership to Develop Key APAC Markets

Apr 28, 2022

New Media/Social The NBA Is Getting Into the NFT Game

Apr 21, 2022

Sports Mighty Jaxx Launches Formula 1 Collectibles

Apr 20, 2022

Sports Hasbro and Fanatics Revive Starting Lineup

Apr 19, 2022

Sports Hurley and '47 Launch MLB Capsule

Apr 19, 2022

Sports 100th Anniversary of U.S. Polo Association's National Intercollegiate Championship Finals to Air on ESPNU

Apr 15, 2022

Sports FIBA Appoints IMG as Global Master Licensee for 2023 World Cup

Apr 14, 2022

Entertainment Read the April Issue of License Global Now!

Apr 11, 2022

Sports High Performance

Apr 11, 2022

Magazine April 2022

Apr 11, 2022 | magazine

Sports The NBA Slam Dunks the Licensing Game

Apr 8, 2022

Entertainment Topps Hosting Auction for Topps 1952 Mickey Mantle Card NFT Collectible

Mar 2, 2022

Lifestyle Brevettar Announces Relationship with U.S. Soccer Team Players Association

Mar 1, 2022

Magnus Carlsen wearing PUMA

Lifestyle PUMA Partners with Champions Chess Tour 

Feb 22, 2022

A mockup of the Klarna "All-Star Vault"

Lifestyle Klarna Launches Immersive Sports Activation for NBA All-Star Weekend

Feb 17, 2022

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