Set to launch Thursday, the collection follows a menswear line from Levine that was released in spring 2013.
Levine’s new women’s collection includes tops, shorts, bralettes, denim dresses and accessories.
Shop Your Way members will have access to exclusive messages, photos and videos from the star including a Style Chat video series in which Levine will give fans a behind-the-scenes look at the design process.
"We are excited about taking our relationship with Adam to the next level,” says Bernt Ullmann, president, Sears Holdings' Shop Your Way brands. “His effortless, cool approach to dressing is perfect for expanding his brand universe into women's wear. Now all his female fans can be part of the lifestyle."
Read more about:
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.