The licensing deal is based on Pokémon animation and encompasses the U.S. and Canada. Disguise’s Pokémon costumes, featuring Pikachu, Eevee, Ash Ketchum and more, are slated to launch in fall 2019.
“Pokémon is as popular as ever, and we’re excited to help fans of all ages ‘become’ many of the most beloved characters from the franchise this Halloween,” says Tara Hefter, executive vice president and general manager, Disguise. “This is one of the world’s most iconic brands, and we’re thrilled to create fun and innovative costumes and accessories for the whole family to wear.”
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