FAO Schwarz Gears Up for Holidays

FAO Schwarz is celebrating the holidays with one-of-a-kind gifts and festive décor and is offering shoppers the chance to give back.

April 6, 2018

FAO Schwarz Gears Up for Holidays

This year, the toy store will offer unique experiences throughout the holiday season at their flagship store in New York City, including a twirl around The Big Piano (made famous in the 1988 movie


), as well as store tours led by an FAO Schwarz Toy Soldier, themed birthday parties, cookie decorating with Cookie Party and more. Among the brands on display will be Hansa, Steiff, Tonner, Barbie and LEGO.

On Dec. 5, the store will host award-winning artist, designer and children’s book author Michael Storrings, who will meet with fans and sign merchandise designed exclusively for FAO Schwarz.

Shoppers will also be encouraged to make monetary contributions in-store to benefit the Marine Toys for Tots foundation.

“For years FAO Schwarz has delivered memorable moments to millions of families around the world through its assortment of expertly crafted

toys and extraordinary in-store experiences, making our flagship store a must-see destination throughout the year,” says Mindy Clements, vice president, New York City flagship stores, Toys ‘R’ Us. “This holiday season we are excited to welcome the many visitors from across the globe as they experience the magic that FAO Schwarz has to offer, and we are honored to be part of their special holiday memories.”

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