SmileyWorld Unveils New Beauty Line

SmileyWorld has partnered with Italian licensee Admiranda for a new line of beauty products.

April 6, 2018

SmileyWorld Unveils New Beauty Line

Emoticon brand continues expansion into the beauty sector with new range.

SmileyWorld has partnered with Italian licensee Admiranda for a new line of beauty products.

The exclusive beauty line will include various body products such as bath and shower gel, body mist, hair brushes, lip balm, toothbrushes, toothpastes and gift sets featuring SmileyWorld’s directory of more than 3,000 emoticons.

Additionally, Admiranda will continue its partnership with SmileyWorld by becoming a “Happiness Activator” as SmileyWorld continues to develop its expanding product range.

SmileyWorld’s new beauty range will debut at the international beauty trade show Cosmoprof in Bologna, Italy, this weekend.

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