

Prior to joining Po-Zu, Minney founded and led People Tree as chief executive officer for 24 years before stepping down in November 2015. Following her departure, she continued as a non-executive director whilst consulting in ethical business and authoring
Slave to Fashion
, which will be published this March.
“Safia is a rare individual within our industry and prominent force for good; I’m absolutely thrilled about having her on board and working together,” says Sven Segal, founder and chief executive officer, Po-Zu. “It feels a bit like being a lucky scriptwriter, working with one of your all-time favorite directors.”
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