Aéropostale, Global Citizen Apparel Collection

Fashion retailer, Aéropostale, and Global Citizen, an international advocacy organization, have unveiled the Aéropostale x Take Action apparel collection. The first drop of the collaboration centers on youth empowerment, inspiring confidence in the next generation to unlock their influence through action-taking.

“At Aéropostale, we believe in the power of the younger generation to drive change,” says Michael DeLellis, executive vice president, head, marketing (Aeropostale, Lucky Brand, Nautica), SPARC Group. “We have seen the positive impact of our partnership with Global Citizen through register roundups at our retail locations since last year. This collection further represents fashion’s ability to mobilize movements; it’s a call to action for young individuals to stand up, speak out and make a difference in the world.”

Aéropostale x Take Action celebrates style while merging fashion with a powerful message. The collection features 15 eco-conscious and gender-neutral pieces designed to resonate with the spirit of activism, embodying the essence of youth empowerment. From graphic T-shirts to hoodies, each item is crafted to inspire and engage today’s socially conscious youth.

Each product in the collection includes a QR code that drives consumers to the Take Action platform, which encourages individuals, anywhere in the world, to make a real impact – whether it be pledging to shape a better world or calling on leaders to pay attention to the voices of young people.

“Together with Aéropostale, we want to empower the next generation to unlock their influence through action-taking,” says Prisca Sanchez, vice president, global marketing, Global Citizen. “Gen Z is a transformative force that can reshape our world – whether that be protecting the planet, advocating for justice and equity or fighting to end extreme poverty, the power to change the world is right at their fingertips.”

The Aéropostale x Take Action campaign launched March 20, providing Aéropostale customers in the U.S. the opportunity to support and be a part of the global movement for a better future. The apparel collection will be available in-store and online.

The Take Action IP is owned and operated by Global Citizen and consists of an exclusive brand mark for consumer products, marketing activations, donation programs and more. This is the second Take Action collaboration as a part of Global Citizen’s four-year partnership with Authentic Brands Group.