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Planeta Junior Expands Milo to Global Audience

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BLE 2021: Fourth Wall’s animated preschool series “Milo,” produced in association with Planeta Junior, is set for global expansion as the brand picks up new broadcast and licensing partners.

After launching in the U.K. on Channel 5’s kids channel Milkshake, “Milo” will debut in Spain on Clan, on both MiniMini+ and Puls2 TV in CEE, MTVA in Hungary, Ceska Televise in the Czech Republic, Senyu in China and Globoplay in Brazil, with Australia, LATAM and more to follow.

"Milo” and his friends Lofty and Lark explore new jobs and careers through role-play at Milo’s parents’ laundromat, where they introduce preschool children to professions such as chef, doctor, hairdresser, postal workers and more.

Production of the series is also backed by the U.K. government-financed Young Audiences Content Fund (YACF) which is managed by the British Film Institute and focuses on producing content to educate and entertain young children.

Planeta Junior holds the global consumer products rights for “Milo,” and are exhibiting at Brand Licensing Europe 2021 (stand D131).

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