Perry Ellis International has extended its North American licensing agreement with Nike, in order to manufacture and distribute men's, women's and children's swimwear and more under the Nike Swim label.
The deal, which goes through 2014, also sees Perry Ellis producing performance and casual swimwear products, select apparel and swim equipment. The Nike Swim line will be available at Perry Ellis' current base of sporting goods stores, department stores and specialty swim accounts, along with a growing focus on additional school and aquatic club programs.
"This extension provides us with a platform for long-term growth with one of the world's most recognized brands and helps to further strengthen our relationships with retail partners," says Oscar Feldenkreis, president and chief operating officer of Perry Ellis International. "We will continue to leverage our expertise and strong distribution with our other swim brands to ensure that Nike Swim reaches its full potential."